The Trump University guide to building brand value for long-term business success Whether a business is large or small, its brand is probably its mos......
Since it was first published more than twenty years ago, The Effective Public Manager has become the classic resource for public administrators and st......
MySpace has more than 100 million active users. For many of them, MySpace is their central hub for connecting and communicating. They come to meet new......
In High Probability Trading Strategies, author and well-known trading educator Robert Miner skillfully outlines every aspect of a practical trading pl......
If you’ve ever wondered how investors continue to see substantial market-beating investment returns with portfolios that just seem to grow and grow, T......
"Mr. Houtkin has provided the reader with a wonderful education on a great strategy that has the potential to turn a very limited risk investment into......
In Becoming Your Own China Stock Guru, James Trippon, who runs the largest independent equity investment research firm in Mainland China, reveals how ......
Looking for practical ways to make every dollar count? This savvy guide gives you expert tips for tightening your belt and saving cash in every area o......
"Ralph Roberts is a dedicated and passionate professional. He lives by the words he writes." -Danielle Kennedy, speaker and author of How to List and......
Shiny Objects Marketing has given us a dramatic new insight into what our customers want and how to make our service a shiny object."-Michael Purcell,......
Organization structures do not fail, says Jay Galbraith, but management fails at implementing them correctly. This is why, he explains, the idea that ......
Discover the secret to lifelong wealth and happiness! 作者简介：Joe Vitale is President of Hypnotic Marketing, Inc., a marketing consulting firm. He has......
Praise for The 12 factors of Business Success "Kevin Hogan is a thinker—and a doer. He has a devoted following that lives by his wisdom. His latest b......
In their newest book on retailing, authors Stern and Ander examine the revolutions occurring in the retail marketplace, with particular emphasis on th......
What s the most vahuable asset you or your business possesses？Is it your physical resources ?Your intellectual properties?Your workforce?Your skills a......
Combining hard science and marketing practice, Prove It Before You Promote It draws on marketing case studies and scientific evidence to help marketer......
You can still find plenty of good deals in a failing real estate market by applying the advice in The Peebles Path to Real Estate Wealth: How to Make ......
Want to reach consumers in innovative ways? Guerilla Marketing For Dummies is packed with guerilla tactics and trade secrets for marketing your produc......
Written by John Leonetti—attorney, wealth manager, merger and acquisition associate, and fellow exiting business owner in his own right—Exiting Your B......
Changing the Channel offers you a detailed look at twelve of today's most important marketing channels–explaining how each one works and addressing th......
