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项目赞助：项目成功的管理(英文原版进口)

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最低价：￥885.00

定价：￥885.00

作者：ENGLUND 著

出版社：John Wiley*

出版时间：2006 年4月

I S B N：0787981362

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项目赞助：项目成功的管理(英文原版进口)

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内容简介

Project Sponsorship—which includes case studies, checklists, and action plans—shows how project sponsors and project managers can develop the skills they need to manage successful projects. Randall L. Englund and Alfonso Bucero—experts in the field of project management—have written the definitive guide for educating all stakeholders in the nature of project sponsorship. They describe in detail the responsibilities of the project sponsor, from communications and liaison, selection and training, problem solving, mentoring, and feedback, to the review of project execution. The project sponsor and manager learn how to negotiate effectively with each other and the project team to achieve their commitments.
　　
　　

作者简介

preface.
the authors.

1. project sponsor responsibilities.

2. obtaining a project sponsor.

3. sustaining sponsorship.

4. client sponsor relationship.

5. planning and executing steering committees.

6. sponsorship and culture evaluation.

7. sponsorship execution feedback.

8. sponsorship development.

9. sponsorship mentoring.

.
10. knowledge management.

bibliography.

index.