
| 《战略管理精要(第4版)》:高等院校双语教学适用教材·工商管理。 |
| 作者:(美国)杰弗里·S.哈里森(Jeffrey S.Harrison) (美国)卡伦·H.圣约翰(Caron H.St.John) 注译:陈继祥杰弗里·S.哈里森,里士满大学罗宾斯商学院战略管理学W.大卫·罗宾斯讲席教授,在此之前,他曾服务于康奈尔大学。哈里森博士研究兴趣包括战略管理、商业伦理,尤其擅长并购、多元化、战略联盟以及股东管理。他的大部分论文发表于权威杂志,如Academy of Management Journal, Strategic Management,Journal以及Journal of Business Ethics。他共主编或合编六部著作,并在数家公司担任顾问或培训师。卡伦·H.圣约翰,克莱姆森大学研究生项目和创新临时副主任,MBA项目和Spiro企业领导学院主管,教授。她的研究兴趣包括企业竞争、技术、经营战略。她的论文发表于Academy Management Review, Strategic Management Journal以及Production and Operations Management。她与杰夫·哈里森合编了两部战略管理的教材,同时她还活跃于战略、企业家和创新管理的经理及研究生教育。 |
| 1.The Strategic Management ProcessWhat is Strategic Management?Alternative Perspectives on Strategy DevelopmentStrategic ThinkingKey Points SummaryReferences2.TheExternalEnvironmentThe Broad EnvironmentThe Task Environment Global Business Environments Key Points SummaryReferences3.Organizational Resources and Competitive AdvantageThe Strategic Value of Internal Resources and CapabilitiesHuman ResourcesPhysical ResourcesFinancial ResourcesKnowledge and Learning ResourcesGeneral Organizational ResourcesResourceAnalysis and the DevelopmentofStrategyKey Points SummaryReferences4.Strategic DirectionInfluences OD Strategic DirectionOrganizationalMission andVisionStatementsBusiness DefinitionOrganizational Values and PurposeK川P口ints SummaryReferences5.Business-Level StrategiesGrowth StrategiasCompetitive StrategiesStrategies in an International ContextChanges in Strategy Over TimeKey Points SummaryReferences6.Corporate StrategiesDevelopment of Corporate StrategyDiversification MethodsPortfolio ManagementKey Points SummaryReferences7.Strategy ImplementationLeadershipOrganization Culture and EnergyFunctional StrategiesExecuting Global StrategiesOrganizational StructureXey Points SummaryReferences8.Strategic ControlandRestructuringStrategic Control Systems Strategic Restructuring The Challenge of the Future Key Points SummaryReferencesAppendixmPreparing a Strategic AnalysisStructuring an Environmental AnalysisStructuring an Organizational Analysis Developing a Strategic Plan A Note to Students |
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