| 姓名：刘宝成著 作者简介： 作品：《古典名著灯谜集萃》《论国际贸易中消费者权益的法律保护》《出口实务操作-第二版》《商务英语阅读:下:II》 姓名：江春著 作者简介： 作品：《货币金融学》《产权、货币自由兑换与经济发展》《商务英语阅读:下:II》 姓名：刘宝成//江春著 作者简介： 作品：《商务英语阅读:下:II》 姓名：刘宝成 江春著 作者简介： 作品：《商务英语阅读:下:II》 |
| part one managing into the 21st century unit one the origin of advertising unit two different approaches in advertising writing unit three techniques on determining appeals of advertising unit four quotes of masters on adverstising unit five writing for special-interest groups unit six selecting the advertising media unit seven advertising expenditure unit eight effective slogans unit nine big idea and usp unit ten advertising on the internet unit eleven building better banners part two letting figures talk in the world of finace unit one what is monkey? unit two the structure of int 更多 |
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