| Chapter 1 迎来送往 Meeting and Seeing off Unit 1 机场接人 Picking up Visitors at the Airport Unit 2 安排食宿 Arranging Hotels Unit 3 商务宴请 Business Dinner Unit 4 参观工厂 Looking Around the Factory Unit 5 安排游玩 Arranging Sightseeing and Shopping Unit 6 送别外宾 Seeing off the Foreign Guests Chapter 2 人脉拓展 Establishing Human Relations Unit 1 问候寒暄 Greetings Unit 2 相互介绍 Introductions Unit 3 邀请客户 Invitations Unit 4 商务预约 Business Appointments Unit 5 祝贺礼节 Congratulations Unit 6 礼尚往来 Presenting Girls Unit 7 参加派对 Joining in Parties Unit 8 电话技巧 Making Calls Unit 9 节日祝福 Festival Greetings Unit 10 安慰与同情 Reassurance and Sympathy Unit 11 诚意道歉 Making Apologies Unit 12 互相帮忙 Helping Each Other Chapter 3 海外出差 On Business Unit 1 商务签证 Business Visa Unit 2 预订票务 Booking Tickets Unit 3 飞机旅程 Air Travel Unit 4 机场通关 At the Customs Unit 5 宾馆住宿 At the Hotel Unit 6 饭店就餐 At a Restaurant Unit 7 乘出租车 Taking a Taxi Unit 8 拜访客户 Calling on Clients Chapter 4 商务会议 Business Meeting Unit 1 会前事务 Before the Meeting Unit 2 会议议程 Agenda Unit 3 会议讨论 Discussion Unit 4 问休与闭会 Coffee Break and Ending Chapter 5 营销策略 Marketing Unit 1 市场调查 Market Survey Unit 2 广告创意 Advertisement Unit 3 产品发布 Product Launch Unit 4 媒体联络 Linkage Media Unit 5 产品促销 Promoting Sales Unit 6 参加商展 Attending Trade Fair Unit 7 售后服务 After-sale Serviee Chapter 6 对外贸易 Foreign Trade Unit 1 建立联系 Establishing Business Relations Unit 2 询盘 Inquiry Unit 3 发盘 Offer Unit 4 讨价还价 Pfce Negotiation Unit 5 折扣与佣金 Discount and Commission Unit 6 订购与交货?Order and Delivery Unit 7 支付条款 Terms of Payment Unit 8 包装与装运 Packing and Shipment Unit 9 保险与商检 Insurance and Inspection Unit 10 投诉与索赔 Complaint and Claim Chapter 7 合作形式 Forms of Trade Unit 1 代理 Agent Unit 2 合资经营 Joint Venture Unit 3 补偿贸易 Compensation Trade Unit 4 加工贸易 Processing and Assembling Trade Unit 5 寄售与易货贸易 Consignment Sale and Barter Sale Unit 6 技术转让 Technology Transfer Unit 7 招标与投标 Bid and Tender Chapter 8 合约事宜 About the Contract Unit 1 起草合同 Drafting a Contract Unit 2 签订合同 Signing a Contract Unit 3 履行与撤约 Performing and Canceling |
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