本书为21世纪经管类应用型人才系列规划教材之一，由一批中青年高 校教师编写。本书共分为四个部分。第一部分是理论基础，一般性地介绍 了投资和证券、投资组合理论和证券定价理论；第二部分是股权证券，介 绍了股票的概念、股票的定价以及股票交易过程中需用到的基本分析与技 术分析；第三部分是债务证券，介......
The world of business is changing fast. The prevailing model for creating wealth--a model that has its roots in the industrial revolution and that dom......
作者根据多年来丰富的实际操作经验，在书中详细介绍了一些投资方式与具体的操作方法，揭示了新颖独特的投资理财“秘诀”。对于家庭理财与公司、机构理财都有很大的帮助，同时也有助于普通人培养正确的理财观。书中介绍的理财策略，包括股票、基金、债券、房产、储蓄、保险、外汇、期货等诸多方面，你只要按图索骥、财富就会......
本书自初版至第五版在台湾地区发行以来，承蒙各界的支持与爱护，甚为感激。初版至第五版期间，也正是风险管理全球学术思潮面临重大变革，风险理论的实证论哲学思维与后实证论哲学思维争锋相对的年代。前者以保险精算观点的风险理论为代表；后者以社会文化建构观点的风险理论为代表。风险管理在两极哲学思维的冲击下，激发出......
At the end of the third century nc, as republican Rome's long war with Carthage in Africa draws to a close, a new danger is arising- the ruthless King......
The tenth edition of this market-leading text continues its tradition of providing a solid foundation of economic understanding for use in managerial ......
本书对投资三字诀的分析与讲解，并不是一夜之间形成的，她建立在国内外无数成功生意人多年实践的基础之上。其中，既就“准、快、狠”的修炼心法作了颇具建设性的指导，还紧密联系当今商场形势作了事实求是的投资建议，将理论与实践融为一体，抽丝剥茧、层层深入。相信读者在仔细阅读之后，只要将三字诀运用在生意场上，一定......
This revised edition presents comprehensive coverage of this discipline, with a strong research base and a student-oriented approach. Difficult techni......
Book Description This revision of the classic Quantitative Methods for Business provides readers with a conceptual understanding of the role that quan......
Whole countries go bankrupt, Banks large and small go bust. Companies crash, whole industries disappear, and millions lose their lobs. House prices tu......
The eighth edition of this best-selling book introduces the fundamentals of real estate， highlighting the new and expanding concepts， while reinforcin......
Preface To the Student This Study Guide is designed to help you read and understand West s Business Law， Eighth Edition. How this Study Guide Can He......
本书以中国新股民为读者对象，从最基础的股票技术分析手段入手， 全面系统地介绍了K线的识别与练习、技术图形的识别与练习、移动平均线 的使用技巧和练习以及量价关系的识别与练习。本书把技术分析知识要点 讲解与技术分析技巧训练相结合，让读者在学中练习、在练中学，真正兼 顾了学习、运用的双重用途，使读......
内容简介 On 13 September 2007, Robert Peston broke the news that Northern Rock had become a victim of the global credit crunch and was seeking an emergenc......
内容简介 On 13 September 2007, Robert Peston broke the news that Northern Rock had become a victim of the global credit crunch and was seeking an emergenc......
内容简介This is the book that budding entrepreneurs everywhere have been waiting for....
内容简介 More and more, people are finding that chasing only material success feels hollow, unfulfilling. What people desire now is a career that stems fr......
