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国际经贸文章选读

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国际经贸文章选读

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作 者:许群航 编著

出 版 社:对外经贸大学出版社

出版时间:2012-6-1

I S B N:9787566303127

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内容简介

     许群航编著的《国际经贸文章选读(全国应用型本科商务英语系列规划教材)》立足于把国际经贸知识与经贸活动中发生的最新事件相结合。教材集经贸知识与实际案例或事件于一体,既注重英语阅读的操练,又注入阅读的乐趣。以国际经贸知识为连线,透过最新的国际经贸案例或事件,使专业知识和信息得以具体展现。全书涵盖国际经贸的宏观和微观视点,以强大的信息量突出教材的专业性和实用性。全书按照一学期的教学量设计,内容包括18课。

作者简介

目录

Lesson 1  The World Economy: Three-way Split
  Supplementary Material: Comparing Countries: The Rich, the Poor
and Bulgaria
Lesson 2  The State of World Trade
  Supplementary Material: Apple V Google——The Mobile War
Lesson 3  Trade and Innovation
  Supplementary Material: Can James Gorman Make Morgan Stanley
Great Again? (I)
Lesson 4  Prospects for Regional Free Trade in Asia
  Supplementary Material: US Calls for More Free Trade in Asia
Lesson 5  Imports: Improving Productivity and Competitiveness
  Supplementary Material: How Will Disaster Affect Japan's Economy?
Lesson 6  Fair Trade
  Supplementary Material: US May OK Hi-tech Exports to China
Lesson 7  OECD
  Supplementary Material: Lesso from Iceland: Coming in from the
Cold
Lesson 8  What Can Trade Policy Contribute to Resolving the
Economic Crisis?
  Supplementary Material: Tariff Barrie
Lesson 9  Trade in International Maritime Services: How Much Does
Policy Matter?
  Supplementary Material: Pirates Plunder International Trade Raoms
Lesson 10  Making Globalization for Everyone: The European Union
and World Trade
  Supplementary Material: German and the Euro: We Don't Want No
Trafer Union
Lesson 11  Economy of Russia
  Supplementary Material: Can James Gorman Make Morgan
  Stanley Great Again? (11)
Lesson 12  International Free Trade Zone
  Supplementary Material: New Zealand Economy to Get Lift from
Rebuilding, Rugby in 2011
Lesson 13  British Virgin Islands-Economy
  Supplementary Material: What Business Leade Can Learn from the
Renaissance
Lesson 14  Borderless European Cloud Risks Fragmentation
  Supplementary Material: Europe's Changing Role in Global Trade
Lesson 15  Outsourcing in a Global Economy
  Supplementary Material: Online Outsourcing
Lesson 16  How OPEC Can Save the World Economy
  Supplementary Material: International Petroleum Traportation
Lesson 17  E-Commerce and Import and Export
  Supplementary Material: Google's Growth
Lesson 18  The Future of the World Economy
  Supplementary Material: New Tremo in Global Finance and Trade
Reference Key to the Exercises
Reference

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