| Part One Managing into the 21st Century Unit One The Key Management Theories Unit Two Strategic Planning Unit Three Throw Away Your Mission Statement Unit Four The Best Organization Is No Organization Unit Five Organizational Culture Unit Six Tipsfor Employee Motivation Unit Seven The Essential Qualities of Great Managers Unit Eight Have You Got the Right Strff to Ba a Leader? Unit Nine Hiring Employees—An Essential Ingredient for Gorwth Unit Ten Managment Is About Making Decisions Unit Eleven Human Resource Strategies for Hard Times Unit Twelve Hiring Employees—Its Not Just Luce Unit Thirteen Projiect Effective and Efficient Interaal Control Unit Fourteen Project Management Is About Lessons-to-Learn Unit Fifteen What Happened to Corporate Integrity? Unit Sixteen Only the Ethical Survives Part Two Enhancing Business Communications Unit One Developing Interpersonal Skills Unit Two Strategy in Working with People Unit Three Your Public Relations Unit Four Bassics in Internal Organizational Communication Unit Five Conversation As Communication Unit Seven Assertive Communication Unit Eight Some Tips on Communication Unit Nine How to Deliver Bad News Unit Ten Dealing with Complaints Unit Eleven Teams and the Changing Environment Unit Twelve How to Resolve Conficts—Wtthout Offending Anyone Unit Thirteen Principles of Negotiation Part There Doing Business Across Borders Unit One A Brief History of International Trade Policy Unit Two Who Gains from Trade? Unit Three How Beneficial Is Foreign Direct Investment for Developing Countries? Unit Four Multinational Corporations：Myths and Facts Unit Five Recession：What Does It Mean to Investors? Unit Six Globalization Today Unit S even Enter the Dragon：Chinas Big Companies and the Worle Economy Part Four Working Through Cultural Diversities Unit One Understanding Culure Unit Two Culture and Its Characteristics Unit Three Hofstedes Four Value Dimensions …… |
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