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外贸英语函电

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外贸英语函电

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作 者:贾和平 等主编

出 版 社:经济科学出版社

出版时间:2010-8-1

I S B N:9787505894990

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    内容简介

    本教材在编写过程中,一反保守的递进式教学特点,采用了项目制的编写原则。按照外贸函电信件的类型,把整本教材分成了10个项目,每个项目又按照要求设置了几个模拟任务,以项目为导入,实行任务驱动的教学原则。让学生通过一个个项目的完成,不仅掌握了各种外贸信件的写作技能和特点,也系统地了解了整个外贸流程。
    在每个项目的进行过程中,都按照需要穿插了大量的实例来帮助学生更好地了解信件的类型和实用情境。同时,在实例的选择上,编者针对市场上同类教材大多内容陈旧、材料生僻的特点,精选了一大批富有时代特色、大家很熟悉的例子来辅助学生理解。

    作者简介

    目录

    Brief Introduction to Business Letters
    Brief Introduction to Business Letters
    The Layout of a Business Letter
    The Formats of a Business Letter
    Writing Principles (7C)
    Addressing Envelopes
    Learning More
    Mainly Revision
    Project 1 Establishing Business Relations
    Brief Introduction
    Modeling Task 1
    Modeling Task 2
    Modeling Task 3
    Modeling Task 4
    Notes
    Useful Sentences
    Learning More
    Mainly Revision
    Project 2 Enquiry and Reply
    Brief Introduction
    Modeling Task 1
    Modeling Task 2
    Notes
    Useful Sentences
    Learning More
    Mainly Revision
    Project 3 Offer and Counter-offer
    Brief Introduction
    Modeling Task 1
    Modeling Task 2
    Modeling Task 3
    Modeling Task 4
    Modeling Task 5
    Notes
    Useful Sentences
    Learning More
    Mainly Revision
    Project 4 Order and Confirmation
    Brief Introduction
    Modeling Task i
    Modeling Task 2
    Modeling Task 3
    Modeling Task 4
    Modeling Task 5
    Modeling Task 6
    Modeling Task 7
    Notes
    Useful Sentences
    Learning More
    Mainly Revision
    Project 5 Payment
    Brief Introduction
    Modeling Task 1
    Modeling Task 2
    Modeling Task 3
    Modeling Task 4
    Modeling Task 5
    Modeling Task 6
    Modeling Task 7
    Notes
    Useful Sentences
    Learning More
    Mainly Revision
    Project 6 Packing
    Brief Introduction
    The Structure of the Letter
    Modeling Task 1
    Modeling Task 2
    Modeling Task 3
    Notes
    Useful Sentences
    Learning More
    Mainly Revision
    Project 7 Shipment
    Brief Introduction
    Modeling Task 1
    Modeling Task 2
    Modeling Task 3
    Modeling Task 4
    Modeling Task 5
    Modeling Task 6
    Notes
    Useful Sentences
    Learning More
    Mainly Revision
    Project 8 Insurance
    Brief Introduction
    Modeling Task 1
    Modeling Task 2
    Modeling Task 3
    Modeling Task 4
    Modeling Task 5
    Notes
    Useful Sentences
    Learning More
    Mainly Revision
    Project 9 Complaints, Claims and Settlements
    Brief Introduction
    The Principles of Writing a Letter for Claim
    Modeling Task 1
    Modeling Task 2
    Modeling Task 3
    Modeling Task 4
    Modeling Task 5
    Modeling Task 6
    Modeling Task 7
    Notes
    Useful Sentences
    Learning More
    Mainly Revision
    Project 10 Agency
    Brief Introduction
    Modeling Task 1
    Modeling Task 2
    Modeling Task 3
    Notes
    Useful Sentences
    Learning More
    Mainly Revision
    Appendix 1 世界通用电报缩写
    Appendix 2 常用外贸单据
    Appendix 3 外销员考试外贸英语真题(附答案)

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