In thei r short£¬concise£®easy£®to£®unde rstand
book£¬Professors Hersey and BIancha rd
define¡®¡®management¡±as working with and
through individuaIs and groups to accom-
plish organizational goals£®Using this deft¡ª
nition£¬the majo r obiective of this expanded
new edition is to heIP students and prac£®
tirioners become more effect}ve in thel r
everyday inte raction with other peopIe
The concepts presented apply to aII types
of organizatiOns¡ªbusiness£®industry£®edu¡ª
cationaI institutions£®hospitaIs£¬miIita rv£®
poIiticaI organizations£®and even fami|ies£®
The emphasis in the first edition was on
synthesizing significant behavio raI find¡ª
ings in motivation£®behavior£®and Ieader-
ship into conceptual frameworks to help
the manager understand why people be¡ª
have as they do and to increase his effec-
tiveness in predicting futu re behavjor£®In
this second edition£®whiIe maintaining
speciaI attention on the diagnostic and
predictive value of behavioraI theory£®in£®
puts have been added on how a manager
can di rect£®change and control behavior£®
The aim of these new inputs is to provide
a generaI framework of change theory and
strategies that can be used in planning
and implementing change in organiza¡¤
tionaI envi ronments£®
Beginning with an assessment of the be¡ª
havioraI approach to management£¬the
book su rveys motivation and behavior and
features inputs on individuaI copying be¡ª
haylOr£®cognitive dissonance£®and expres¡ª
sions of frustration£®0ther Chapte rs focus
on motivating envj ronment£®Ieader be-
havior£®determining effectiveness£®and di£®
agnosing the envi ronment A section on
managing for organizationaI effectiveness
introduces the Life Cycle Theory of
Leadership£®while va rious kinds of change£¬
the process of change£¬the implementa¡ª
tion of change th rough behavior modifica¡ª
tion£®the management of intergroup con-
frontation£¬and the impact of change on
the totaI system a re among the key issues
covered in a discussion of planning for
change£®Providing a comprehensive sum-
mary of the important behavioraI concepts
that a re invaIuable in the decjsion£®mak£®
ing process¡£the final chapter weaves alI
|
内容加载中，请稍后...
商品评论（0条）