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| Acknowledgements Introduction Overview Chapter 1 Perspectives on written discourse 1.1 History and development 1.2 Multi-perspective model of discourse 1.3 Genre—based view of discourse The world of reality Chapter 2 Genres within specific domains 2.1 Registers,genres and disciplines 2.2 Disciplinary variation in genres within academic domains 2.3 Variation in genres within professional domains Chapter 3 Genres across domains:Genre colonies 3.1 Promotional genres 3.2 Academic introductions 3.3 Reporting genres The world of private intentions Chapter 4 Appropriation of generic resources 4.1 Invasion of territorial integrity 4.2 Philanthropic fundraising 4.3 Public discourse:Memorandum of understanding Chapter 5 Generic integrity 5.1 Identifying generic integrity 5.2 Dynamics of generic integrity 5.3 Generic competence and professional expertise The world of analytical perspectives Chapter 6 Integrating research methods 6.1 Investigation goals 6.2 Towards a multi-perspective model 6.3 Integrating perspectives The world of applications Chapter 7 Applications of genre theory 7.1 The power and politics of genre 7.2 Genres in translation and document design 7.3 Genres in applied linguistics References Index |
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