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中国时刻：如何在世界最具活力的市场经营商业(英文原版进口)

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最低价：￥190.40

定价：￥238.00

作者：N. Mark Lam 著

出版社：McGraw-Hill

出版时间：2006 年11月

I S B N：9780071472548

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中国时刻：如何在世界最具活力的市场经营商业CHINA NOW: DOING BUSINESS IN THE WORLD'S

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中国时刻：如何在世界最具活力的市场经营商业(英文原版进口)

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China Now: Doing Business in the World's Most Dynamic Market 中国时刻：如何在世界最具活力的市场经营商业

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中国时刻：如何在世界最具活力的市场经营商业CHINA NOW DOING BUSINESS IN THE

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内容简介

china has more than one billion people. that's one billion potential customers. china now is your must-have guide to this exciting world of opportunity, written by a top corporate advisor and a renowned business professor who specialize in east-west business strategy. together, mark lam and john graham have worked with dozens of fortune 500 companies and thousands of american and chinese executives, and now share with you their most successful strategies, tactics, and insights.
　　 a comprehensive all-in-one tour of the world's fastest growing market, china now is filled with everything you need to know about china's people, negotiation styles, culture, history, economics, and business dealings. you'll learn how to plan, where to go, and who to visit for the best results. and, unlike other books on the market, you'll discover the key differences between various regions and businesses that could make or break the deal.
　　 china now includes:the best regions to do business；nonverbal cues and culture-based signals；important travel, meeting, and personnel tips；laws and regulations on customs, foreign trade, and investment；protecting your intellectual property rights.
　　 even if you've read sun tsu's the art of war, this book will help you master the art of peaceful negotiations-and establish long-term partnerships that profit everyone involved. the advice you'll find here is not only invaluable; it's absolutely essential to the future of your business.
　　
　　作者简介：
　　 n.mark lam is an attorney and business advi-sor specializing in east-west negotiations,and is the ceo of the world's largest internet radio network, live365.com. his area of expertise is in forming global alliances and resolving business and legal conflicts for glob-al high-tech companies, including philips electronics and hon hai precision industry co., ltd.

作者简介

N. Mark Lam is an attorney and business advisor specializing in East-West negotiations, and is the CEO of the world's largest Internet radio network, Live365.com. His area of expertise is in forming global alliances and resolving business and legal conflicts for global high-tech companies, including Philip Electronics and Hon Hai Precision Industry Co., Ltd. .
John L.Graham is a Professor of International Business at the Paul Merage School o.. << 查看详细

acknowledgments
chapter 1 shanghaied in shanghai?
part ⅰthe necessary background for negotiations with chinese businesspeople
chapter 2 history and culture of the chinese people
chapter 3 economic development and the trajectory of the greater china
chapter 4 u,s. impediments to trade with china: the good, the bad, and the ugly
chapter 5 the chinese legal and business environment
part ⅱ what happens when americans meet chinese across the negotiation table?
chapter 6 free enterprise cowboys adam smith, john wayne and the american negotiation style
chapter 7 the chinese negotiation style:a common thread of thinking among 1.4 billion people?
chapter 8 preparations for negotiations
chapter 9 at the negotiating table
chapter 10 after negotiations
part ⅲ regional differences 1n chinese business systems and behaviors
chapter 11 the mainland and its diversity
chapter 12 hong kong--the pearl of the orient and its luster
chapter 13 taiwan--silicon valley east and the engine that drives china
part ⅳ negotiating and enforcing intellectual property rights (iprs)
part ⅴ conclusions