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物流英语——国家物流师职业资格鉴定培训用书

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作者：彭志忠主编著

出版社：山东大学出版社

出版时间：2004-8-1

I S B N：9787560728483

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物流英语

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物流英语

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国家物流师职业资格鉴定培训用书：物流英语

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物流英语——国家物流师职业资格鉴定培训用书

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24.00元

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内容简介

This book will provide managers and executives from all functional areas with the necessary background to make informed decisions as their firm enters the era of electron-ic business.Managers from established firms with legacy systems will learn how to transform their firms to benefit from technology investments in the supply chain area.they will learn to identify the organizational and process changes that are necessary to successfully implement these technologies.Executives can find the appropriate technolo-gy and architcture choices that will allow their firms to shift focus to customer needs,and at the same time reduce the constraints imposed by historical investments in physical plant,organization,process,and technology.Executives of "young"firms will learn how to organize for maximum scalability in order to support unexpected increases in de-mand.Many startups with promising product launches fail to make the transition to long-term viability.

作者简介

CHAPTER ONE INTRODUCTION TO LOGISTICS
1.Difinitions and Functions
2.The Ways of Logistics Work
3.Discussion
READING MATERIAL Logistics Deveoopment in the 21st Century
CHAPER TWO PROCUREMENT
1.Definition
2.Application of Procurement Systems
3.Procurement Planning and Specifications
4.Contracting
READING MATERIAL Procurement Planning and Strategy
CHAPTER THREE MARKETING
1.Definition
2.Questions of Marketing
3.PEST
4.Marketing Techniques
5.Market Research
READING MATERIAL Commercial Policy and Public Relations
CHAPTER FOUR LOGISTICS INFORMATION MANAGEMENT
1.Definition
2.Information Application
3.Use of EDI in the Supply Chain
4.Logistics Networking
READING MATERIAL LInternet and Chinese Logistics Development
CHAPTER FIVE TRANSPORTATION
1.Definition
2.Types of Traffic
3.Transportation Characteristics
4.Modal Characteristics
5.Terminals,Interchanges and Services
6.Intermodal and Combined Transportation Operations
7.Transportation Planning Process
READING MATERIAL Traffic Management
CHAPTER SIX WAREHOUSE MANAGEMENT
1.Purpose of Warehouse
2.Warehouse Management
3.Warehouse Costs
4.Warehouse and Store Processes
READING MATERIAL Housekeeping
CHAPTER SEVEN STOCK CONTROL
……
CHAPTER EIGHT LOGISTIC DECISION-MAKING
CHAPTER NINE LOGISTICS/SUPPLY-CHAIN MANAGEMENT
CHAPTER TEN MARKET ECONOMY SOLUTIONS
CHAPTER ELEVEN NETWORK ECONOMY SOLUTIONS OF SCM
CHAPTER TWELVE SELECTING SUPPLY CHAIN SOLUTION
CHAPTER THIRTEEN INTERNATIONAL TRADE
CHAPTER FOURTEEN LOGISTICS BEST PRACTICES
CHAPTER FIFTEEN ANALYTICAL REPORT ON CHINESE LOGISTICS MARKET OF 2000
APPENDIX OUTLINE OF LOGISTICS ENGLISH QUALFYING EXAMINATION
REFERENCE