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Point Of Purchase 购买点广告

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最低价：￥255.00

定价：￥300.00

作者：MartaSerrats 著著

出版社：Oversea Publishing House

出版时间：2006-8-1

I S B N：9780060893514

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Point Of Purchase 购买点广告

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255.00元

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内容简介

Imaginative and inspirational, Point of Purchase is an essential resource for creating striking and innovative exhibition and store displays.
This book showcases a variety successful point of purchase displays that look great, use retail space efficiently, and drive sales. It presents a wide range of formats, dimensions, styles, and a whole visual language that is used to entice the customer into the purchase. Colors, textures, lighting, and graphic arts fuse to create expressive, captivating, and functional systems, capable of capturing the attention of potential buyers. With full-color photographs throughout, Point of Purchase is a must for anyone involved in retail, interior, and exhibition, stand, and event design.

作者简介

Marta Serrats in a writer specializing in architecture and design, whose previous books include Big Designs for Small Kitchens, New Shops & Boutiques, and Sign Graphics.

Introduction
Hang
Guys & Dolls
Men at Work
Stash
Little Red Riding Hood Shop
Griffin
Killah
Smart Travelling Store
Blush Dessous
Marni
Hussein Chalayan
14 Once
Muratti Uomo
Lieu Commun
Y's Store
display
United Bamboo
Cox & Power
AI Lounge
Can Publishing Bookstore
FAO Schwarz
Bizarre
WATX Shop
Pierre Herme
Genaro
Passe Herme
Genaro
Passeig
Fornarina
Tag Heuer
Bomboneria Leonidas
Camper FoodBALL
Transport and Store
Stephane Marais
Rodenstock Gallery
Temp in Claska
Me,Issey Miyake
LA Paul Frand Store
The Paul Frand Store
Pharmacy Zum Lowen von Aspern
Basis Wien
Pierre Hrme
Marienapotheke
Directory