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Evolution of Innovation Management: Trends in an International Context

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Evolution of Innovation Management: Trends in an International Context

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作 者:Alexander Brem

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出版时间:2013年2月15日

I S B N:9780230368965

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内容简介

作者简介

ALEXANDER BREM received his diploma in Business Administration from the University of Erlangen-Nuremberg, Germany, in 2004, and obtained his PhD from the same university in 2007. From 2004 to 2007, he was a Senior Researcher and Teaching Assistant at the Chair of Industrial Management, University of Erlangen-Nuremberg, where he now works as Assistant Professor. Moreover, he is the founder and partner of VEND consulting GmbH, Nuremberg. His current research interests include idea and innovation management, technology management and entrepreneurship. He is a reviewer and editorial board member of various international journals, such as Technovation and the International Journal of Innovation Management. ERIC VIARDOT is Professor of Marketing and Strategy at EADA Business School in Barcelona, Spain. He has a doctorate in management. Before joining academia, he worked in different management positions for Hewlett-Packard, MSF, and Bain & C in Europe, Asia and North America. He has published various books and articles on strategic management and marketing with a strong focus on Technology and Innovation Management. He is an active consultant and trainer and has worked with several major multinational corporations.

作者简介

目录

List of Tables List of Figures Preface Acknowledgements Notes on Contributors Symbiotic Innovation: Getting the Most Out of Collaboration; R.J.Thomas & Y.Wind Performance Measurement of Co-Creation Initiatives - A Conceptual Framework for Measuring the Value of Idea Contests; V.Bilgram Measuring the Success of Open Innovation; E.Brau, R.Reinhardt & S.Gurtner Can SMEs in Traditional Industries be Creative?; J.M.Zabala-Iturriagagoitia Scenario-based Learning Architectures as a Management Tool; N.Pfeffermann & H.Breuer Social Network Analysis - an Important Tool for Innovation Management; G.Drexler & B.Janse The Evolution of Mobile Social Networks through Technological Innovation; V.Ratten Exploring the Role of Early Customers in the Commercialization of Innovation; F.Frattini, G.Colombo & C.Dell'Era Managing Communities of Practice to Support Innovation; S.Borzillo & R.Kaminska Joining Innovation Efforts using both Feed-forward and Feedback Learning: the Case of Japanese and Korean Universities; I.Oh Innovation Management Reflections: a Brazilian Market Perspective; F.A.Salum, R.S.Reis & H.Ferreira Braga Tadeu The Global Importance of Innovation Champions: Insights from China; A.Kriz, C.Molloy & B.Dennes Frugal Innovation; P.M.Banerjee Flexible Working, Mobility and IT Innovation and ICT in 2012 - The Case of Flexible Working; R.Costa-i-Pujol Creating an Environment for Successful Innovation - A Management Consultant's Perspective; K.Klokgieters & R.Chu Conclusion; A.Brem & E.Viardot

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