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Driving Your Company''s Value推动公司价值观:价值观的战略基准

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Driving Your Company''s Value推动公司价值观:价值观的战略基准

最 低 价:¥370.40

定 价:¥463.00

作 者:Michael J. Mard

出 版 社:

出版时间:2004-12

I S B N:047164855

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内容简介

In Driving Your Company's Value: Strategic Benchmarking for Value, leading experts Michael Mard, Robert Dunne, Edi Osborne, and James Rigby, Jr., show senior executives how to maximize value by implementing the proven and highly effec-tive five-step SBfV process.
    Only when a business's strategy, systems, and people have been aligned can a business advance successfully. Driving Your Company's Value: Strategic Benchmarking for Value provides a practical and powerful way to ensure businesses g

作者简介

目录

Preface
Acknowledgments
Overview
  Understanding Value
  Free Cash Flow
  The Five Dimensions of Value
  A Holistic Approach
  SBfV or EVA
  Return on Equity
  Economic Value Added
  The SBfV Process
Step 1 Current State
  Qualitative Analysis of the Company's Current State
  Analyzing the Industry
  Analyzing the Company
  Quantitative Analysis of the Company's Current State
Step 2 Desired Future State
  Future State
  Core Strategy
  Critical Success Factors
  Key Performance Indicators
  Benchmarking
Step 3 Strategic Benchmarking Keys
  How Strategy Alignment Builds Value
  Grand Strategy, Strategy, or Tactics?
  Translating Grand Strategy into Strategy Execution
  Grand Strategy Alignment Maps
  Alignment Thesis and Value Propositions
  Achieving Strategic Alignment
  A Strategy Alignment Model That Works-SBfV
Step 4 Alignment Execution
  Alignment Execution
  Putting it Together
Step

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