| Unit 1 Culture and Intercultural Communication Warm-up Activities Text A Culture and Intercultural Communication Words and Expressions Exercises Text B Barriers to Intercultural Communication Case Study Unit 2 Cultural Background of Intercultural Business Communication Warm-up Activities Text A Cultural Differences in International Business Words and Expressions Exercises Text B Cultural Negotiation Boundaries Case Study Unit 3 Intercultural Verbal Communication Warm-up Activities Text A Verbal Communication Words and Expressions Exercises Text B A Comparison of American and Japanese Verbal Styles Case Study Unit 4 Intercultural Nonverbal Communication Warm-up Activities Text A Nonverbal Communication Words and Expressions Exercises Text B Nonverbal Communication in Different Cultures Case Study Unit 5 Intercultural Sensitivity Warm-up Activities Text A Cultural Sensitivity Words and Expressions Exercises Text B Cross-Cultural Training Case Study Unit 6 Gender Differences in Intercultural Business Communication Warm-up Activities Text A Gender Differences in the Business world words and Expressions Exercises Text B Women and Negotiation Case Study Unit 7 Effective Intercultural Business Communication Warm-up Activities Text A Strategies for Effective Intercultural Business Communication Words and Expressions Exercises Text B Results of Poor Cross-Cultural Awareness Case Study Unit 8 Intercultural Marketing Communication Warm-up Activities Text A Intercultural Advertising Words and Expressions Exercises Text B Global Marketing Case Study Unit 9 Intercultural Business Negotiation Warm-up Activities Text A Cross-Cultural Negotiation Words and Expressions Exercises Unit 10 Intercultural Conflict Unit 11 International Business Etiquette Unit 12 Intercultural Management |
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