| 作者简介： DAVID G. THOMSON has been leading business growth for twenty years in general management and executive sales/marketing at Nortel Networks and Hewlett-Packard. He also served as an associate principal during his five years at McKinsey & Company. Thomson graduated with an electrical engineering degree from the University of Waterloo and an MBA from the University of Western Ontario. He resides with his family in Overland Park, Kansas. |
| foreword. preface. acknowledgments. 1. the blueprint thesis: a different approach to growth. part one: create and sustain a breakthrough value proposition. 2. the blueprint value proposition. part two: create and sustain exponential revenue growth. 3. exploit a high-growth market segment. 4. marquee customers shape the revenue powerhouse. 5. leverage big brother alliances for breaking into new markets. part three: seizing the opportunity to create exponential returns. . 6. becoming the masters of exponential returns. 7. the management team: inside-outside leadership. 8. the board: comprised of essentials experts. 9. linking the 7 essentials. 10. blueprint companies for the next decade and your part in them: an epilogue. appendix a: top 100 blueprint companies. appendix b: delivering breakthrough benefits drives exponential growth. appendix c: assessing management’s focus, drive, and ability. appendix d: methodology. endnotes. index. |
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