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零散筹款人:事业筹款进阶指南(英文原版进口)

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零散筹款人:事业筹款进阶指南(英文原版进口)

最 低 价:¥361.00

定 价:¥361.00

作 者:ROTH

出 版 社:John Wiley*

出版时间:2005 年8月

I S B N:0787978051

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内容简介

Are you a volunteer with an organization, school, or project that needs to raise money? The Accidental Fundraiser is a how-to resource that guides you through the process of raising money from your community. The book presents eleven proven fundraising strategies that are easy to carry out and don’t require significant funds, large numbers of people, or extensive knowledge of fundraising. The authors, Stephanie Roth and Mimi Ho, show how to choose the right fundraising strategy (from house parties to bowl-a-thons) and include step-by-step instructions for carrying out all of the activities. In addition, The Accidental Fundraiser contains a wealth of worksheets and practical tips.
  
  

作者简介

Stephanie Roth, trainer and consultant in fundraising and board development, is the editor of the Grassroots Fundraising Journal and has written articles for a number of leading nonprofit periodicals. In addition, Roth was a founder of the Grassroots Institute for Fundraising Training.
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目录

preface.
acknowledgments.

how to get the most from this book.

part one: fundraising abcs.

one you can ask for money.

two building your fundraising team.

three the importance of “thank-you”.

four beyond one-time fundraising.

part two: fundraising strategies.

asking people.

five the personal ask.
.
six phonebanks.

seven door-to-door fundraising.

social gatherings.

eight house parties.

nine community dinners.

ten bowlathons and other pledge-raising events.

eleven auctions.

selling.

twelve ad books.

thirteen car washes.

fourteen raffles.

fifteen garage sales.

conclusion.

resources.

a. volunteer recruitment form.

b. who can you ask?

c. tips on asking individuals for money.

d. tips for making a pitch at an event.

e. volunteer tracking sheet.

f. for more information.

g. blank worksheets,workplans, and scripts.

the authors.



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