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小型企业的电子营销终级指南：实际动作中的低成本/高回报工具与技术(英文原版进口)

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最低价：￥361.00

定价：￥361.00

作者：ANTION 著

出版社：John Wiley*

出版时间：2005 年5月

I S B N：047171870X

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小型企业的电子营销终级指南：实际动作中的低成本/高回报工具与技术(英文原版进口)

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内容简介

Effective, affordable, low-risk online marketing techniques for small business owners
　　Most small businesses are not taking advantage of the powerful and inexpensive Internet-based marketing tools and techniques that are available to them. These tools and techniques can mean the difference between a viable business and closing up shop. But most of what small business owners hear or read about the Internet applies to large businesses with greater resources than their own, or comes from unreliable or shady sources. The Ultimate Guide to Electronic Marketing for Small Business gives the small business owner or aspiring entrepreneur the real-world tools and tactics to market their small business around the world with little investment and even less risk. Full of practical ideas on reaching new customers and increasing sales, this book will make a real difference in the success rate of small businesses and start-ups everywhere.
　　
　　

作者简介

about the author.
quick start overview.

introduction.

1. how to create a small business website that kicks.

2. the website sales process.

3. mechanics of website sales.

4. how to create and distribute a kickbutt electronic magazine.

5. product development.

6. international website.

7. cool internet stuff.

glossary.

.
for ongoing help.

index.