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NEGOTIATION GENIUS(ISBN=9780553384116)

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NEGOTIATION GENIUS(ISBN=9780553384116)

最 低 价:¥59.60

定 价:¥138.00

作 者:DeepakMalhotra 等著

出 版 社:Random House

出版时间:2008-8-1

I S B N:9780553384116

价格
59.60元

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内容简介

  From two leaders in executive education at Harvard Business School, here are the mental habits and proven strategies you need to achieve outstanding results in any negotiation.
   Whether you’ve “seen it all” or are just starting out, Negotiation Genius will dramatically improve your negotiating skills and confidence. Drawing on decades of behavioral research plus the experience of thousands of business clients, the authors take the mystery out of preparing for and executing negotiations—whether they involve multimillion-dollar deals or improving your next salary offer.
   What sets negotiation geniuses apart? They are the men and women who know how to:
   ?Identify negotiation opportunities where others see no room for discussion
   ?Discover the truth even when the other side wants to conceal it
   ?Negotiate successfully from a position of weakness
   ?Defuse threats, ultimatums, lies, and other hardball tactics
   ?Overcome resistance and “sell” proposals using proven influence tactics
   ?Negotiate ethically and create trusting relationships—along with great deals
   ?Recognize when the best move is to walk away
   ?And much, much more
   This book gets “down and dirty.” It gives you detailed strategies—including talking points—that work in the real world even when the other side is hostile, unethical, or more powerful. When you finish it, you will already have an action plan for your next negotiation. You will know what to do and why. You will also begin building your own reputation as a negotiation genius.
   From the Hardcover edition.

作者简介

  Deepak Malhotra is an associate professor at the Harvard Business School, where he teaches negotiation in the MBA program, the Advanced Management Program, and the Owner/President Management Program, in addition to providing negotiation consulting and training for businesses worldwide.
  Max H. Bazerman is the Jesse Isidor Straus Professor of Business Administration at the Harvard Business School and the author of Negotiating Rationally and Judgment in Managerial Decision Making.
  From the Hardcover edition.

目录

Introduction:Becoming a Negotiation Genius
PARTⅠ:THE NEGOTIATOR’S TOOLKIT
  Claiming Value in Negotiation
  Creating Value in Negotiation
  Investigative Negotiation
PART Ⅱ:THE PSYCHOLOGY OF NEGOTIATION
  When Rationality Fails:Biases of the Mind
  When Rationality Fails:Biases of the Heart
  Negotiating Rationally in an Irrational World
PART Ⅲ:NEGOTIATING!N THE,REAL WORLD
  Strategies of Influence
  Blind Spots in Negotiation,
  Confr9nting Lies and Deception
  Recognizing and Resolving Ethical Dilemmas
  Negotiating from a Position of Weakness
  When Negotiations Get Ugly:Dealing with
  Irrationality,Distrust,Anger,Threats,and Ego
  When Not to Negotiate
  The Path to Genius’
Glossary
Notes
Acknowledgments
Index
About the Authors

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