| Part Ⅰ For Students Unit One International Business Environment 1.1 Economic Conditions 1.2 Industry Conditions 1.3 Global Conditions Unit Two Foundations of Management 2.1 Defining Management 2.2 The Essence of Management 2.3 The Development of Management Thoughts Unit Three Strategic Management 3.1 Strategy and Strategic Management 3.2 The Strategic Management Process 3.3 Levels of Strategy Unit Four Business Organizations 4.1 Business Planning 4.2 Organization Charts and Organization Structure 4.3 Forms of Business Ownership Unit Five Organizational Culture 5.1 Getting to Know Organizational Culture 5.2 Identifying Types of Organizational Culture 5.3 Learning to Read Organizational Culture 5.4 Diagnosing Organizational Culture Unit Six Management Communication 6.1 Introduction to Communication 6.2 Organizational Communication 6.3 Communication as a Manager Unit Seven Operations Management 7.1 Definition and Strategies of Operations Management 7.2 Operations Controls 7.3 Production Processes and Technology Unit Eight Human Resources Management 8.1 Introduction 8.2 Human Resources Management Activities 8.3 Environmental Concerns and Current Issues Unit Nine Financial Management 9.1 Accounting and Financial Analysis 9.2 Financing 9.3 Business Expanding Unit Ten Marketing Management 10.1 Developing and Pricing Products 10.2 Distributing Products 10.3 Promoting Products Unit Eleven Management Information System 11.1 Introduction to MIS 11.2 MIS Resources 11.3 Reengineering Unit Twelve Project Management 12.1 Introduction to a Project 12.2 Project Life Cycle 12.3 Project Management Appendix 1 Business Terms Bank Appendix 2 References Part Ⅱ For Teachers Assessment Guidance Aims Overall structure for elements Assessment Procedures and Methods Demonstrating Knowledge and Understanding Roles of Candidate/Assessor/Internal Verifier Grading System |
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