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Quantitative Methods for Business Decisions

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Quantitative Methods for Business Decisions

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作 者:Jon Curwin

出 版 社:

出版时间:2011年2月10日

I S B N:9781844805747

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298.00元

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内容简介

内容简介

Now entering its 6th edition Quantitative Methods for Business Decisions is regarded as one of the clearest, most accurate and comprehensive European textbooks in its field. Each chapter focuses on a selection of statistical techniques, illustrated with examples from across business, marketing, economics, accounting, finance, and public administration, to appeal to students across the business spectrum. Using a rigorous exercise-based approach this title provides in-depth guidance on how to apply the most widely-used statistical methods in business. The extensive coverage provided makes this text suitable for the teaching of quantitative methods across all business disciplines at undergraduate level and MBA courses.

作者简介

目录

PART 1 QUANTITATIVE INFORMATION: Chapter 1 The Quantitative Approach Chapter 2 Managing Data Chapter 3 Survey Methods Chapter 4 Presentation of Data PART 2 DESCRIPTIVE STATISTICS Chapter 5 Measures Of Location Chapter 6 Measures Of Dispersion Chapter 7 Index Numbers PART 3 MEASURING UNCERTAINTY Chapter 8 Probability Chapter 9 Discrete Probability Distributions Chapter 10 The Normal Distribution PART 4 STATISTICAL INTERFERENCE Chapter 11 Confidence Intervals Chapter 12 Significance Testing Chapter 13 Non-parametric Tests PART 5 RELATING VARIABLES AND PREDICTING OUTCOMES Chapter 14 Correlation Chapter 15 Regression Chapter 16 Multiple Regression and Correlation Chapter 17 Time Series PART 6 MODELLING Chapter 18 Mathematical Background Chapter 19 The Time Value Of Money Chapter 20 Linear Programming Chapter 21 Networks Chapter 22 Modelling Stock Control and Queues Chapter 23 Simulation Chapter 24 Game Theory

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