A lifelong entrepreneur who started his first company at age sixteen, Cameron Herold is the former COO of 1-800-GOT-JUNK and was instrumental in growing the company from $2 million to $105 million in revenue in six years. In Double, he takes the invaluable lessons he learned leading the growth of more than one phenomenally successful company and presents them with insight and eloquence.
Herold's experienced-based advice never gets bogged down in generalities or theory. Instead, he offers a wealth of practical tips for everything from designing meetings for maximum efficiency to growing companies in particularly tough markets. His well-considered recommendations go beyond the balance sheet to the real bottom line. Ultimately, it's all about focus.
Each topic the author coversfrom creating a vision for the company's future to learning how to generate free PR for a developing companyis squarely focused on the end goal: doubling the size of the company in three years or less.
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