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旅游英语视听说(第2版)含光盘

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旅游英语视听说(第2版)含光盘

最 低 价:¥16.50

定 价:¥25.00

作 者:邢怡

出 版 社:上海交通大学出版社

出版时间:2009-9-1

I S B N: 9787313031914

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编辑推荐

《旅游英语视听说(第2版)》:21世纪高等院校旅游专业规划教材。

内容简介

本书全面介绍与旅游产业相关的历史、旅游类型、吸引物、动机、开发、规划、影响与可持续性、营销、沟通、接待业、休闲管理、运输、人力资源和文化。全书共17课,每课含a、b、c三部分内容。part a为视,包含专业术语及解释,段落大意领会,段落阅读理解,旨在从视觉方面对信息进行强化记忆。part b为听力训练,part c为口语,此外本书若干单元中还增加了视频,供用书学校根据学生的程度和课时选用。
本配有学生学习课件,可方便学生的自习与复习。与书配套的教参,在编写时就考虑到方便教师的备课(凡订购本教材的任课教师与出版社联系,可免费获取教参的电子版本。

作者简介

目录

unit one
an overall introduction of tourism
part a seeing
part b listening
part c oral practices
unit two
the types of tourism
part a seeing
part b listening
part c oral practices
unit three
tourism attractions
part a seeing
part b listening
part c oral practices
unit four
tourism motivation
part a seeing
part b listening
part c oral practices
unit five
tourism development
part a seeing
part b listening
part c oral practices
unit six
tourism impact and sustainable management
part a seeing
part b listening
part c oral practices
unit seven
tourism planning
part a seeing
part b listening
part c oral practices
unit eight
tourism marketing
part a seeing
part b listening
part c oral practices
unit nine
tourism communication
part a seeing
part b listening
part c oral practices
unit ten
hospitality
parta seeing
part b listening
part c oral practices
unit eleven
recreation management
part a seeing
part b listening
part c oral practices
unit twelve
tourism transportation
part a seeing
part b listening
part c oral practices
unit thirteen
human resources management
part a seeing
part b listening
part c oral practices
unit fourteen
tourism policies
part a seeing
part b listening
part c oral practices
unit fifteen
tourism education and training
part a seeing
part b listening
part c oral practices
unit sixteen
convention management
part a seeing
part b listening
part c oral practices
unit seventeen
tourism culture
part a seeing
part b listening
part c oral practices

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