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欧美概况与跨文化商务交际视听说

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欧美概况与跨文化商务交际视听说

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作 者:郑张敏. 陆金英. 编著

出 版 社:浙江大学

出版时间:2010-8-1

I S B N:9787308078719

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《欧美概况与跨文化商务交际视听说》:高职高专商务英语·应用英语专业规划教材

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目录

CHAPTER One History of Great BritainUnit 1 The Origin of the English NationUnit 2 Britain and Roman EmpireUnit 3 Anglo-Saxon BritainUnit 4 Rise and Fall of Danish Rule in BritainUnit 5 Norman ConquestUnit 6 The Crusades and Richard the LionheartUnit 7 Charter and Parliament (1215——1485)Unit 8 The Hundred Years' War (1337——1453)Unit 9 The Wars of Roses and the Tudor MonarchyUnit 10 The Smarts (1603——1649)Unit 11 English Civil War (1642——1660)Unit 12 Trade with ChinaUnit 13 Exploration in Oceania (1642——1820)Unit 14 The British Empire in India, Africa and Latin AmericaUnit 15 Australia, Britain's Colony for Expelling Their CriminalsUnit 16 Industrial Revolution and Chartist Movement in BritainUnit 17 The British Empire (1815——1913) Reached Its HeightUnit 18 Britain Withdrew from Palestine (1948——1949)Unit 19 British Commonwealth (1914——1949)Unit 20 British Government and PoliticsExamination on Chapter OneCHAPTER Two History of AmericaUnit 1 Ancient Civilization of AmericaUnit 2 Colonial America (1600——-1700)Unit 3 The Founding of the USA (1763 1789)Unit 4 The End of Slavery (1792 1888)Unit 5 American Civil War (1861——1865)Unit 6 USA" the Plains Wars (1849 1913)Unit 7 Further Immigration to AmericaUnit 8 The Great Depression (1929 1939)Unit 9 The United Nations (1945 1948)Unit 10 The End of the Cold War (1945 1989)Unit 11 Space Exploration (1957——2000)Unit 12 America and Wars in the Middle EastUnit 13 American Government and PoliticsUnit 14 National Economy of the United StatesExamination on Chapter TwoCHAPTER Three A Brief Introduction to Intercultural Business Communication."Unit 1 The European Union (EU) and Its EmblemUnit 2 Trade Relationship between China and Western Countries in 2010 Shanghai ExpositionUnit 3 Trade Relationship between China and the United StatesUnit 4 Trade Relationship between China and CanadaUnit 5 Trade Relationship between China and Central-South AmericaUnit 6 Chilean President Cuts Ribbon for Chile's Pavilion in ShanghaiUnit 7 China, Britain Develop Stronger RelationsUnit 8 China Has Become the Main Export Market for French WineUnit 9 Friendship between China and Italy since Qing DynastyUnit 10 Siemens Confident of Maglev Train Deal with ChinaUnit 11 China, Austria Seek Stronger Ties with Five DealsUnit 12 Trade Relationship between China and HollandUnit 13 Luxemburg, Green Heart of EuropeUnit 14 China-Denmark Trade Grows FastUnit 15 Trade Relationship between China and Sweden since 1730sUnit 16 Switzerland PavilionUnit 17 Spain Pavilion and Its CultureUnit 18 Deepened Trade and Economic Cooperation between China and Arab StatesUnit 19 Israel Will Highlight Innovation in Its PavilionUnit 20 China-Singapore Economic Cooperation ForumUnit 21 China and Japan's RelationshipExamination on Chapter ThreeCHAPTER Four Intercultural BusinEss Communication and Commercial AchievementsUnit 1 America Is Seeing a Challenge from ChinaUnit 2 EU——Comprehensive Strategic Partner of CooperationUnit 3 Regional Economic Cooperation to Seek Mutually Beneficial Win-win SituationUnit 4 Multilateral Cooperation in Disaster Relief to Express Humanitarian Care""Unit 5 Current Global EconomyUnit 6 Mandarin Is Bound to Increase Its Global InfluenceExamination on Chapter FourAppendix ⅠKeys to Listening ComprehensionAppendix ⅡKeys to ExaminationsReferences

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