
| 高校外语教学不只着重语言知识的传授,还要帮助培养学生的各种英语能力,为适应现代社会作积极的准备。 开设实用性强的各类英语选修课程,如以语言、文学、哲学、义化、外国概况等为内容的素质课,以社会交际、国际礼仪等为内容的社交课,以英语国家生存常识为内容的出国预备课等,通过英语教学有效地培养学生用英语进行工作沟通和学术交流的能力。 |
| chapter 1 introduction to cross-cultural communication 1.1 overview 1.2 features of culture 1.3 culture and language 1.4 intercultural communication 1.5 culture shock chapter 2 one man's meat is another man's poison: american and british characters and values 2.1 american values 2.2 british values chapter 3 actions speak louder than words: an overview of non-verbal communication 3.1 classification of nvc 3.2 body language chapter 4 when in rome, do as the romans do: traditions and customs 4.1 manners and etiquette 4.2 love, marriage, and family 4.3 catering culture and table manners 4.4 house in america and britain chapter 5 let words work right for you: formal and informal english 5.1 british english and american english 5.2 formal and informal english 5.3 english slang: an in{ormal language chapter 6 let's strike a deal: business communication 6.1 business etiquette 6.2 writing business letters 6.3 writing business e-mail chapter 7 knowledge is power: education 7.1 education in the united states 7.2 education in the united kingdom 7.3 graduation ceremony in the u.s.and the u.k. chapter 8 to get the lion's share: economic life 8.1 general overview of american economy 8.2 general overview of british economy chapter 9 all work and no play makes jack a dull boy: entertainment and leisure activities 9.1 mass media and sports in the united states 9.2 mass media and sports in great britain chapter 10 histories make men wise: history and government 10.1 history and government of the united states 10.2 history and government of great britain chapter 11 see god to believe, or believe god to see: religions and beliefs 11.1 religions in the united states 11.2 religions in the united kingdom 11.3 belief in god and church-going in the u.s.and the u.k. 11.4 religion and science 11.5 religion and politics chapter 12 let's paint the town red and celebrate: holidays and festivals 12.1 overview 12.2 holidays and festivals shared by the u.s.and the u.k. 12.3 uniquely american holidays and festivals 12.4 uniquely british holidays and festivals suggested answers to activities and exercises bibliography |
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