| 《商务英语听说教程(学生用书)》：21世纪商务英语系列教材 |
| unit 1 corporate culture part a getting started part b listening tasks listening 1: about management worldwide ltd. listening 2: about ikea listening 3: about ikea (continued) listening 4: briefing on some companies' corporate culture part c video clip part d home listening: the new ge corporate culture unit 2 interview part a getting started part b listening tasks listening 1: dialogue 1 listening 2: dialogue 2 listening 3: passage-making a good impression part c video clip part d home listening: getting an interview unit 3 job and career part a getting started part b listening tasks listening 1: why they like their jobs listening 2: how they view their jobs part c video clip part d home listening: what i like about my job unit 4 entrepreneurs part a getting started part b listening tasks listening 1: what do you need to be an entrepreneur? listening 2: emerging market pioneer--jack ma part c video clip part d home listening: a radio interview unit 5 making arrangements part a getting started part b listening tasks listening 1: arranging a conference listening 2: confirming conference arrangements listening 3: arranging for a business trip part c video clip part d home listening: asad's schedule unit 6 business traveling part a getting started part b listening tasks listening 1: security check; major responsibility of a secretary listening 2: checking in to a hotel listening 3: attending a trade show part c video clip part d home listening: welcoming visitors unit 7 business visit and entertainment part a getting started part b listening tasks listening 1: booking tickets listening 2: arranging a visit listening 3: first visit part c video clip part d home listening: business meals and dining out unit 8 business meetings part a getting started part b listening tasks listening 1: a meeting on cutting the budget listening 2: arrangement of a sales conference listening 3: a conference on carrying out a new plan part c video clip part d home listening: a meeting on solving problems unit 9 presentation part a getting started part b listening tasks listening 1: product presentation listening 2: first day at jpc part c video clip part d home listening: business knowledge unit 10 business negotiations part a getting started part b listening tasks listening 1: negotiation: getting started listening 2: negotiation: bargaining listening 3: negotiation: closing the deal part c video clip: "i quit" position in negotiations part d home listening: an interview: negotiation strategy unit 11 advertising and marketing part a getting started part b listening tasks listening 1: analyzing techniques of advertising listening 2: how mcdonald's revolutionized marketing 30 years ago part c video clip part d home listening: reebok launches ad campaign unit 12 solving problems part a getting started part b listening tasks listening 1: delivery problem listening 2: settling claims listening 3: negotiation tips part c video clip part d home listening: interview with an negotiation expert references |
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