| 《大学英语阅读》用于衔接大学英语与双语教学，循序渐进地导入专业的初步知识和专业词汇。通过本教材的学习，学生可以体会专用英语的特点，文章格式，构词规律，相同的词汇在不同的专业中具有不同词义的特点，并消除对阅读专业英语的畏惧心理，从而顺利轻松地进入双语教学，达到把英语作为工具去摄取专业知识，而不是像学英语的学生那样把英语作为专业去学习的目的。 |
| part one unit 1 what is accounting unit 2 function of money--medium of exchange unit 3 marketing unit 4 international trade unit 5 electronic commerce unit 6 what is law? unit 7 who are managers and where do they work? unit 8 accounting elements unit 9 what is logistics? unit 10 bank services part two unit 1 making money online unit 2 general procedures of export and import transaction unit 3 accounting cycle unit 4 intellectual property unit 5 maritime law unit 6 what are the four functions of management? unit 7 advertising and promotion unit 8 function of financial markets unit 9 discount policy unit 10 balance sheet part three unit 1 barriers to international trade unit 2 legal forms and traditional structures of u.s. business organizations unit 3 property law unit 4 income statement unit 5 internet unit 6 commercial banks' credit creation unit 7 tax law unit 8 communication and the organization unit 9 multimedia unit 10 foreign exchange rate part four unit 1 globalization unit 2 the four p's of marketing unit 3 build a website unit 4 marriage and family relations unit 5 responsibility accounting unit 6 the constitution of the united states of america unit 7 management levels and skills unit 8 the nature of human resource management unit 9 introduction to cost and management accounting unit 10 the international monetary fund 词汇总表 主要参考书目 |
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