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HBR ON CHANGE(哈佛商业评论-变革)(英文原版)

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HBR ON CHANGE(哈佛商业评论-变革)(英文原版)

最 低 价:¥136.00

定 价:¥170.00

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出版时间:2004-1-1

I S B N:0875848842

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内容简介

The Harvard Business Review paperback series is designed to bring today's managers and professionals the fundamental information they need to stay competitive in a fast-moving world. Here are the landmark ideas that have established the Harvard Business Review as required reading for ambitious business people in organizations around the globe. From the seminal article "Leading Change" by John Kotter to Paul Strebel on why employees so often resist change, Harvard Business Review on Change is the most comprehensive resource available for embracing corporate change--and using it to your company's greatest advantage. Articles include: Leading Change: Why Transformation Efforts Fail by John P. Kotter; Building Your Company's Vision by James C. Collins and Jerry I. Porras; Managing Change: The Art of Balancing by Jeanie Daniel Duck; The Reinvention Roller Coaster: Risking the Present for a Powerful Future by Tracy Goss, Richard T. Pascale, and Anthony G. Athos; Changing the Mind of the Corporation by Roger Martin; Why Do Employees Resist Change? By Paul Strebel; Reshaping an Industry: Lockheed Martin's Survival Story by Norman R. Augustine; and Successful Change Programs Begin with Results by Robert H. Schaffer and Harvey A. Thomson.

作者简介


目录

Leading Change:Why Transformation Efforts Fail
JOHN P.KOTTER
Ruilding Your Company's Vision
JAMES C.COLLINS AND JERRY I.PORRAS
Managing Change:The Art of Balancing
JEANIE DANIEL DUCK
The Reinvention Roller Coaster:Risking the Present for a Powerful Future
TRACY GOSS,RICHARD PASCALE,AND ANTHONY ATHOS
Changing the Mind of the Corporation
ROGER MARTIN
Why Do Employess Resist Change?
PAUL STREBEL
Reshaping an Industry:Lockheed Martin's Survival Story
NORMAN R.AUGUSTINE
Successful Change Programs Begin with Results
ROBERT H.SCHAFFER AND HARVEY A.THOMSON
About the Contributors
Index

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