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All Star Sales Teams: 8 Steps to Spectacular Success Using Goals, Values, Vision, and Rewards全明星销售团队

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All Star Sales Teams: 8 Steps to Spectacular Success Using Goals, Values, Vision, and Rewards全明星销售团队

最 低 价:¥119.50

定 价:¥166.00

作 者:本社 编

出 版 社:东南大学出版社

出版时间:2006-1-1

I S B N:9781564149916

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内容简介

ALL STAR SALES TEAMS shows you how to mold your sales team into your organization's most productive nucleus. This book uniquely integrates critical development, organizational, and compensation concepts into practical, day-to-day processes. It also answers key questions that define successful sales and reward structures, such as:
* How do you make sure that new products or services reinforce the organization's vision, strategy, and operating style?
* What tactics boost the effectiveness of sales rewards?
* How can leaders maximize sales management strengths and neutralize weaknesses?
* How does a company folly engage its sales representatives?
This comprehensive book provides a needed blueprint for achieving a dynamic salesenvironment and a satisfied and productive team of selling all stars.

作者简介

目录

Introduction
Chapter 1  Clarify Your Sales Objectives:
 Planning for Change
Chapter 2 Align Goals, Values, and Rewards:
 Tailoring a Compensation Plan
Chapter 3  Put Market Data Into Perspective:
 Getting What You Need
Chapter 4 Provide Realistic Sales Rewards:
 Controlling Expectations
Chapter 5  Motivate Sales Managers:
 Capitalizing on Their Strengths
Chapter 6 Involve Your Sales Staff:
 Keeping Them Engaged
……

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