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How to Plan and Execute Strategy: 24 Steps to Implement Any corporate Strategy Successfully (Mighty Managers Series) 有效执行力的24步

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How to Plan and Execute Strategy: 24 Steps to Implement Any corporate Strategy Successfully (Mighty Managers Series) 有效执行力的24步

最 低 价:¥91.40

定 价:¥127.00

作 者:WallaceStettinius 著

出 版 社:

出版时间:2006-10-1

I S B N:9780071484374

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内容简介

  How to Plan and Execute Strategy provides you with 24 practical steps for creating, implementing, and managing market-defining, growth-driving strategies. Encompassing every stage of the strategic process, this tactic-filled handbook shares exactly what you need to know in order to:
  Define your businesses
  Know your market
  Understand your opportunities and threats
  Set feasible goals and objectives
  Create the strategies to achieve your objectives
  Identify and set priorities
  Write your business plan
  Get the right people
  Communicate the strategy and obtain commitment
  Integrate across functions
  Execute with discipline
  Monitor results, evaluate, and react
  Every successful company has benefited from an excellent corporate strategy. With the proven techniques in this portable, hands-on guide, your business will reap the same rewards. How to Plan and Execute Strategy shows how to get a leg up on your competition and sustain your lead for the long run.

作者简介

目录

Planning and executing strategy
Manage strategically
Follow the logic
Assess your readiness
Plan to plan
Define your businesses
Assess your situation
Understand your model
……

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