最 低 价：￥60.00
定 价：￥299.50
作 者：Matthew E. May 著 著
出 版 社：Oversea Publishing House
出版时间：2007-12-1
I S B N：9780743290173
| 作者介绍：Matthew E.May Matthew E.May is a longtime toyotabusiness partner,holding a key advisory role with the university of toyota for more than eight years .as a master toyota instructior and founder of L.A-based aevitas,he partners with management teams to achieve excellence in innovation,working with a m=number of well-know organizations,including wells fargo,sprint nextel,quadrant homes ,and the daughters in southern california,where he is an avid cyclist. |
| Foreword by Kevin roberts Backstory:One Million ideas Introduction:In Search of elegance PART 1:PRINCIPLES 1 The art of ingenuity Business meets art and science in an emerging view work 2 The Pursuit of prefection Conventional wisdom forcing a cboice between small steps and big leaps misses the poing 3 The rhythm of fit What distinguishes great innovation is its ability to serve the changing needs of society PART 2:PRACTICES 4 Let learning lead Learning and innovation go hand in hand ,but learning comes first 5 Learn to see Elegant solutions often come from customers-get out more and live in their world. 6 Design for today Focus on clear and present needs,or your great ideas remain just that 7 Think in pictures Make your intentions visual-you`ll syrprise yourself with the image 8 Capture the Intangible The most compelling solutions are often perceptual and emotional 9 Leverage the limits Restraining forces rule-resource constraints can spur ingenuity 10 Master the tension Breakthroubh thinking demands something to break through. 11 Run the numbers Think for yourself-temper instinct with insight,focus on facts ,and do the math 12 Make kaizen Mandatory Pursuing perfection requires great discipline-create a standard,follow it ,and find a better way. 13 Keep IT lean Complexity kills-scale is back,make is simple,and let it flow. PART 3;PROTOCOL 14 The clamshell strategy Management plays a key role in releasing the power of front-line innovation 15 The elegant solution A team in pursuit of the elegant solution taps the full formula in one session Afterword-words of encouragement Notes&Credits Acknowledgments Index |
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