| WAGNER JAMES AU has written about highItec h culture for more than ten years, and has beer, at various times a freelance reporter, a metaverse consultant, a game developer, a screenwriter and most pertinent, a white-suited avatar named "Hamlet Au." the first embedded journalist in a virtual world, begining in 2003 a role he still plays on his blog, New World Notes (nwn.blogs.com). His work in Second Life has been cited or profiled in The New York times, the BBC, CNN International. NPR. Wired. tile Boston Globe, and the Washington Post, among many other publications and television programs. He also covers the. game indusdustry and online worlds for GigaOMcom. Originally from Kailua, Hawaii. he now lives in San Francisco. California. When he needs to escape the virtual world, he enjoys reality- oriented diversions such as travel, politics, dining, sunlight, and dogs. |
| Preface Introduction: From Old World to New World A Brief History of the Metaverse chapter 1 Touching Knowledge: From Virtual Reality to Real Company chapter 2 Imagining the Net in 3-D: Shunting the Datastream into Rivers and Sky chapter 3 The Engines of Creation: The Alchemy of User-Created Content chapter 4 The Unwisdom of Crowds: Object Lessons in Online-World Social Engineering chapter 5 Self-Made Mankind: Identity and Role-Playing in the Oigital Generation chapter 8 Making Love: Romance and Oesire, Oigitized for Your Protection chapter 7 Building Walls, Defending Territory: Border Disputes and Culture Clashing in War's Shadow chapter 8 Burning Down the House: Oemocracy as a Business Model chapter 9 Avatar as Entrepreneur: From Content Creator to Revenue Generator chapter 10 Investing in Utopia: A Rough Exp]orer's Guide for Corporatons and Organizations in the Metaverse chapter 11 Law Is Code: Crime and Punishment in the Net's 3-D Future chapter i2 Building a Better World: Research, Education, and Activism in an Online World chapter 13 Convergence: An Internet-to-Online World Road Map for the Next Decade Afterword A Selected Second Life Glossary Appendix One: Three Tips for Exploring Second Life Appendix Two: Three Tips for Real Businesses Starting Out in Second Life Acknowledgments Index |
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