
| Preface: What This Book Is About PART ONE THE ART OF FINANCE (AND WHY IT MATTERS) 1. What Is Financial Intelligence? 2. A Primer on the Art of Finance Part One Toolbox: Financing your business; Building a financial staff PART TWO THE (MANY) PECULIARITIES OF THE INCOME STATEMENT 3. Profit Is an Estimate 4. Cracking the Code of the Income Statement 5. Revenue: The Issue Is Recognition 6. Costs and Expenses: No Hard-and-Fast Rules 7. The Many Forms of Profit …… |
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