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The Accidental Entrepreneur: The Things I Wish Someone Had Told Me About Starting a Business: 50 Things I Wish Someone Had Told Me About Starting a Business创业须知50件事

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最低价：￥127.30

定价：￥156.00

作者：SusanAlbers　著著

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出版时间：2008-11-1

I S B N：9780814401675

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The Accidental Entrepreneur: The Things I Wish Someone Had Told Me About Starting a Business: 50 Things I Wish Someone Had Told Me About Starting a Business创业须知50件事

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127.30元

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内容简介

Like many business owners, Susan-Urquhart Brown never expected to end up as an entrepreneur. Launching her own business spoke to her passions, but she soon realized there was much more to being a successful owner than she ever expected. In The Accidental Entrepreneur, she takes all the mystery out of going solo. For those who are just beginning to consider starting a venture as well as those who want to take their organization to the next level, she offers advice on what works and what doesn’t. With hard-won wisdom and empathy, she shows readers: the 8 questions everyone should ask up front * the top 10 traits of the successful entrepreneur * how to obtain a license and sellers permit * the best way to create a business plan * 10 simple ways to get referrals * the 6 secrets of marketing a business * smart tips for investing and finance * ways to avoid burnout * how to avoid the 7 biggest pitfalls in business Starting one’s own business should be exciting, not scary. This is the one book that will show readers how to create a successful and fulfilling venture they can be proud of.

作者简介

Foreword by Jim Horan
Acknowledgments
Introduction
CHAPTER ONE
　WHAT IS AN ENTREPRENEUR, ANYWAY?
　Eight Questions to Ask Before You Start a Business
　Myths About Going into Business for Yourself
　Take the Entrepreneur Quiz!
CHAPTER TWO　READY, SET, GO!
　The Entrepreneurial Mystique
　Taking the Leap
　Ten Traits of the Successful Entrepeneur
　Know Why You're Going into Business
　Tune Up Your Entrepreneurial Skillsl
　Avoid the Seven Common Pitfalls in Business,
　……