Enterprise Guide to Gaining Business Value from Mobile Technologies

This is the first book to deliver specific guidelines for integrating mobile and wireless technologies into a business organization to enhance business processes, reduce operating expenses, or produce additional revenue streams Builds off the material from "Cap Gemini Ernst and Young Guide to Wireless Enterprise Application Architecture" (0-471-20951-1), which described how to build a wireless enterprise application architecture for optimum performance Presents a proprietary, step-by-step methodology that shows how to identify opportunities to integrate mobile technologies into an organization Describes the strategic framework and development approach used by experienced project teams for building a mobile technology solution Features extensive real case studies from Microsoft and Cap Gemini Ernst and Young's extensive business portfolio