
| 德鲁克----“现代管理学科的一代宗师”。 本书收录了德鲁克教授近20年撰写的具有经典意义和代表性的、写于不同时代的58篇论文。 由德鲁克教授亲自遴选并欣然为其在中国的出版作序。 用浅显的文字表达深邃的理论,上到总裁,下到小老板的必读著作。 70年代国内出版本书中文节选,广受赞誉。 |
| 彼得·德鲁克(Peter Drucker) 当代著名的思想家、现代管理宗师、《经济学人周刊》称其为“大师中的大师”。1909年出生于维也纳;1929被聘为记者及证券分析员;1937年离欧赴美,一直以教学、著书和咨询为业。传奇式的背景与经历、渊博的学识及睿智的才思,使其在政治、法律、社会学,尤其是管理学等多个领域都留下了精辟、独到的见解。1950年~1995年间,《哈佛商业评论》曾先后发表了他32篇论文,其中6篇成为当年最具影响力的论文而获麦卡锡奖。他的多部论著被译成20多种文字,广为流传,被全世界管理者、.. << 查看详细 |
| preface to edition for china part i the frontiers f management introduction the future is being shaped today chapter 1 the changed world economy chapter 2 america's entrepreneurial. job machine chapter 3 why opec had to fail chapter 4 the changing multinational chapter 5 modern prophets: schumpeter or keynes? chapter 6 picking people: the basic rules chapter 7 measuring white-collar productivity chapter 8 management: the problems of success chapter 9 the information-based organization chapter 10 management s a liberal art chapter 11 the five rules of successful acquisitions chapter 12 the innovative organization chapter 13 social needs and business opportunities afterword:social innovation-managements new dimension part ii the changing world of the executive introduction: a society of organizations chapter 1 scorecard for management .chapter 2 helping small businesses cope chapter 3 the delusion of profits chapter 4 managing capital productivity chapter 5 six durable economic myths chapter 6 measuring business performnce chapter 7 managing the knowledge worder chapter 8 the rise of production sharing afterword: the matter of "business ethics" part iii managing for the future: the 1990s and beyond interview: notes on the post-business society chapter 1 the new productivity challenge chapter 2 leadership: more doing than dash chapter 3 tomorrow's managers: the major trends chapter 4 how to manage the boss chapter 5 manage by walking around-outside! chapter 6 what the nonprofits are teaching business chapter 7 nonprofit governance: lessons for success chapter 8 the governance of corporations chapter 9 four marketing lessons for the future chapter 10 company performance: five telltale tests chapter 11 r&d: the best is business-driven chapter 12 the 10 rules of effective research chapter 13 the emerging theory of manufacturing afterword: the 1990s and beyond part iv managing in a time of great change interview: the post-capitalist executive chapter 1 the theory of the business chapter 2 planning for uncertainty chapter 3 the five deadly busines ins chapter 4 managing the family business chapter 5 six rules for presidents chapter 6 managing in the network society chapter 7 the new society of organizations chapter 8 we need to measure, not count chapter 9 there's three kinds of teams chapter 10 the information executives need today chapter 11 trade lessons from the world economy chapter 12 the us economy's power shift chapter 13 where the new markets are chapter 14 a century of social transformations chapter 15 reinventing government chapter 16 can the democracies win the peace? interview; managing in a post-capitalist society: an interview with industry week conducted by tom brown |
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