| 成功、高效的商务沟通往往会令您事半功倍。通过阅读本书，您将了解到：商务沟通的历史背景、商务沟通的各种技术手段、文案设计和实施的程序、如何进行书面沟通、如何进行口头交流、怎样获得心议已久的工作职位。本书作者均为执教多年的业界“领袖”。他们丰富的经验与大量的神机妙算例，将为您提供一套综合、实用的高效商务沟通方法。 |
| PART ONE Background for Effective Business Communication：chapter1·Effective Communications in Business
Chapter 2·The Seven C’s of Effective Communication PART TWO Brsiness Commrnication in Context： Chapter 3·Business Communicsation and the Global Context Chapter 4·Business Communication and the Ethical Context Chapter 5·Business Communication and the Technology PART THREE Message Design： Chapter 6·The Process of Preparing Effextive Business Messages Chapter 7·The Appearance and Design of Business Messages Chapter 8·Good-News and Neutral Messages PART FOUR Written Communication：Major Plans for Letters and Memos： Chapter 9·Bad-News Messages Chapter 10·Persuasine Written Messages PART FIVE Written Communication：Reports Chapter 11·Short Reports Chapter 12·Long （Formal） RAeports Chaper 13·Proposals PART SIX STRATEGIES FOR ORAL COMMUNICATION Chapter 14·Strategies for Successful Speaking and Successful Listining Chapter 15·Stratehies for Successful Lnformatimve and Persrasive Speaking Chapter 16·Strategies for Successful Lnertpersonal Commrnication Chapter 17·Steategies for Successful Business and Group Meetings PART SEVEN THE JOB APPLICATION PROCESS Chapter 18·The Job Application Process——The Written Job Presentation Chapter 19·The Job Application Process—Lnterviews and Follow-Up APPENDIXES |
内容加载中，请稍后...
商品评论（0条）