
| 《商务英语选读》选材新颖,内容涉及日常商务活动的文化、贸易谈判、金融、信息、国际贸易等。不仅具有知识性、实用性,而且内容丰富,练习精当,趣味性强,具有强烈的时代气息。 |
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| Chapter 1 Cross Culture of Business Section 1 Text A Aspects of Culture(1) Reading Passage 1,Passage 2 Section 2 Text B Aspects of Culture(2) Reading Passage 3,Passage 4 Reading Skill Prereading Chapter 2 Business Etiquette Section 1 Text A Everyday Etiquette for Office Life Reading Passage 1,Passage 2 Section 2 Text B Handshakes Reading Passage 3,Passage 4 Reading Skill Speed Reading Chapter 3 Insurance Section 1 Text A Insurance and Its Functions Reading Passage 1,Passage 2 Section 2 Text B Types of Insurance Coverage Reading Passage 3,Passage 4 Reading Skill Skimming Chapter 4 Global Corporations Chapter 5 Successful Businessmen Chapter 6 Economy and Business Chapter 7 Advertisements Chapter 8 Internet and E-commerce Keys to Exercises Vocabulary References(参考书目) |
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