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旅游英语专业系列教程(英语):酒店管理

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旅游英语专业系列教程(英语):酒店管理

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定 价:¥32.50

作 者:张微

出 版 社:吉林出版集团有限责任公司

出版时间:2009-05-01

I S B N:9787807623625

  • 酒店管理
  • 送货上门
  • 价格
    24.00元
    价格
    24.00元
  • 酒店管理
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  • 价格
    25.70元
  • 酒店管理
  • 送货上门
  • 价格
    25.70元

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    内容简介

      《酒店管理》参考多本国内外相关酒店管理教材,根据酒店业的运营特点,酒店的组织结构形式以及各部门管理经营的特色,采用专章形式进行全面、详尽的分析与论述,全面介绍了现代酒店业管理的各个层面,为读者提供了实用的酒店管理知识和地道的英文。
      全书共由十二章构成。前三章为基础理论知识部分,着重介绍了酒店业发展历史、运营特色、以及酒店业的组织结构形式。第四章到第十一章分章阐述了酒店各部门的运作流程和具体的管理内容。第十二章从管理者的角度讲述了酒店管理的方法和策略。为巩固所学内容,《酒店管理》针对课文内容设计了各种题型练习,如简答,讨论,案例分析等。此外,部分课文后面提供了针对课文内容的翻译以及口语练习题,供学习者提高英语应用能力之用。
      《酒店管理》适用于高校旅游或酒店英语专业学生使用,也可作为酒店管理者的参考书籍。

    作者简介

    目录

    Chapter 1 General Introduction to Hotel Industry
    1.1 The History of the Hospitality Industry
    1.2 The Hospitality Industry
    1.3 Types of Hotels
    Chapter 2 Corporate Structures and Concepts of Operation
    2.1 Corporate Structures
    2.2 Contract Forms
    Chapter 3 Organizational Structure
    3.1 Job Specialization
    3.2 The Organization of a Lodging Establishment
    3.3 Patterns of Authority
    3.4 Span of Control
    3.5 The Hotel Staffing System
    3.6 Career Paths and Opportunities
    Chapter 4 The Front Office
    4.1 Organization
    4.2 Reservations
    4.3 Registration
    4.4 Guest Services
    4.5 Telecommunications
    4.6 Night Audit
    Chapter 5 Housekeeping
    5.1 The Role of the Housekeeping Department
    5.2 Staffing the Department
    5.3 Managing Housekeeping
    5.4 Facility Care and Cleaning
    5.5 Laundry
    Chapter 6 Food and Beverage
    6.1 Structure and Staffing of the Food and Beverage Department
    6.2 Room Service Operations
    6.3 Banquet Operations
    6.4 Convention Services
    Chapter 7 Sales and Marketing
    7.1 Sales and Marketing Department
    7.2 The Sales Staff
    7.3 Characteristics of a Successful Sales Department
    7.4 Marketing
    7.5 Sales
    Chapter 8 Human Resources
    8.1 Introduction to Human Resource Department
    8.2 Functions of the Human Resources Department
    Chapter 9 Accounting and Controls
    9.1 Accounting
    9.2 Income control
    9.3 Budgeting
    9.4 Financial Statements: Structure and Analysis
    Chapter 10 Engineering Department
    10.1 Introduction to Engineering Department
    10.2 Staffing the Department
    10.3 Major Responsibilities
    10.4 Various Issues in Engineering
    Chapter 11 Safety and Property Security
    11.1 Director of Security
    11.2 Security Planning
    11.3 Emergency Plans
    11.4 Safety
    11.5 Hotel Inspection
    11.6 Accident Investigation
    Chapter 12 Leadership and Management
    12.1 Leadership
    12.2 Management
    12.3 General Manager
    Glossary
    Appendix
    Bibliography

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