| 本教材构思独特、实用性强，尤其突出了管理相关专业涉外业务的实际需要；选材新颖、点面结合、内容丰富、语言规范；练习也兼具实用性和针对性。为便于学习，各单元每一部分均注有生词和短语，书末还附有总词表。 |
| Contents Unit 1 Management Functions Reading and Translating Reading A：Management Functions Reading B：A LeTer of Appointment Simulated Writing——Business Letters Listening and Speaking——Establishing Business Relationship Unit 2 Personnel Management Reading and Translating Reading A：Current Assessment Reading B：Job Description Simulated Writing——Fax Listening and Speaking——Inquiry and Offer Unit 3 Finance Management Reading and Translating Reading A：Cash Management Reading B：Alfman Manufacturing Company Income Statement Simulated Writing——Quotation Listening and Speaking——Order Unit 4 Quality Management Reading and Translating Reading A：Total Quality Management Reading B：Recruitment Ad Simulated Writing——Commercial Invoice Listening and Speaking——Setting Up a Joint Venture Unit 5 Marketing Management Reading and Translating Reading A：Marketing Reading B：A Customerization Ad Simulated Writing——Bill of Exchange Listening and Speaking—Technology Transfer&Technical Coopemtion Unit 6 Banking Management Reading and Translating Reading A：Electronic Banking Reading B：Letter of Credit Simulated Writing——Application for Letter of Credit Listening and Speaking—Payment Unit 7 Insurance Management Reading and Translating Reading A：Insurable Risks Reading B：Life Insurance Application to the COUNCIL Life Insurance Company Simulated Writing—Insu rance Policy Listening and Speaking——0nsurance and Claim Unit 8 Securities Management Reading and Translating Reading A：The Stock Market Reading B： 1．Newspaper Stock Quotation 2．Newspaper Bond Quotation Simulated Writing—Bill of Lading Listening and Speaking——Packing and Shipment Unit 9 Internationai Trade Reading and Translating Reading A：Tariff Protection Reading B：Notice of Invitation for Bids Simulated Writing—Sales Contract Listening and Speaking——Signing a Contract Unit Business Ethics Unit 10 Business Ethics Reading and Translating Reading A：Business Ethics Reading B：Unfair and Deceptive Practices in Advertising Simulated Writing—Inter-office Memos Listening and Speaking——Management of a Joint Venture Glossary 参考答案 参考译文 |
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