
本书编者依据英国伦敦工商总会对商务文件的最新阐述,从外贸函电现在流行的基本格式和语言风格入手,对外贸函电所涉及的基本格式进行了较为全面的介绍。然后以此为基础,再深入阐述和介绍各种相关的外贸函电的写作方法,给外贸函电穿上时代的新衣。该书吸收了当代国外有关沟通的理念,注重理论与实践的有效结合,因此书中引用了大量国内外实例。在具体的方法应用上力求做到阐述循序渐进,简明易懂,给外贸函电输入了时代的血液。 本书面向广大致力于外贸函电学习的学生和应用外贸函电的外贸行业工作人员,无论是经验丰富的研究者还是刚入门的新手。 |
unit 1 composing business letters(ⅰ)——layout preparation/1 letters appreciation/8 tryingyourhands/11 supplementary reading:国际商会/13 unit 2 composing business letters(ⅱ)——language style preparation/16 letters appreciation/20 trying your hands/22 supplementary reading:合同/26 unit 3 composing business letters(ⅲ)——structure preparation/30 letters appreciation/33 trying your hands/35 supplementary reading:销售代理协议书/38 unit 4 establishing business relations preparation/42 letters appreciation/43 trying your hands/46 .supplementary reading:商检与商检证书/50 unit 5 enquiry and reply to enquiry preparation/53 letters appreciation/54 trying your hands/60 supplementary reading:原产地证明书/64 unit 6 offer,counter-offer and acceptance preparation/72 letters appreciation/73 trying your hands/77 supplementary reading:报价及贸易术语/82 unit 7 invoices preparation/89 letters appreciation/92 trying your hands/95 supplementary reading:发票的制作/96 unit 8 orders preparation/100 letters appreciation/101 trying your hands/106 supplementary reading:订单的制作/110 unit 9 payment and collection(ⅰ)——draft preparation/112 letters appreciation/114 trying your hands/116 supplementary reading:汇票/120 unit 10 payment and collection(ⅱ)——letter of credit preparation/125 letters appreciation/126 trying your hands/131 supplementary reading:信用证/135 unit 11 payment and collection(ⅲ)——amendment and extension of letter of credit preparation/145 letters appreciation/147 trying your hands/152 supplementary reading:备用信用证/155 unit 12 packing preparation/159 letters appreciation/165 trying your hands/169 supplementary reading:装箱单的制作/171 unit 13 shipment preparation/174 letters appreciation/177 trying your hands/183 supplementary reading:货运单据/186 unit 14 insurance preparation/191 letters appreciation/195 trying your hands/204 supplementary reading:保险/207 unit 15 complaints,claims and adjustments preparation/213 letters appreciation/214 trying your hands/220 supplementary reading:争议的处理/223 参考书目/226 |
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