| 权威性：本套教材由教育部规划并推荐使用。编者与审者均是国内知名专家、教授及多年从事英语教学的优秀教师。 先进性：本套教材积极吸收了国内外最新外语教学研究成果及教材编写理论。创造了专科层次英语教学的崭新体系。 实用性：本套教材体现了提高学生语言应用能力的宗旨，更密切结合了学生毕业后实际工作的需要。 通用性：本套教材在选材和练习设计上，注意了文、理、工各科知识的相互渗透，兼顾了各专业的需要。 曾获全国普通高等学校优秀教材一等奖 |
| UNIT 1 News Media Text A: Whats New Text B: Will Daily Newspapers Disappear? Skills Development and Practice Reading Skills —— Flash Reading——Phrase Translation Practice ——省略译 Guided Writing Listening and Speaking UNIT 2 Suveys and Advrtising Text A: Surveys, Surveys and More Surveys Text B: Advertising Skills Development and Practice Reading Skills —— Logical Connection Translation Practice ——正反译 Guided Writing —— General Sentence Listening and Speaking UNIT 3 Public Relations Text A: Public Relations Text B: The Interview Skills Development and Practice Reading Skills —— Logical Connection Translation Practice ——反正译 Guided Writing —— General Sentence Listening and Speaking UNIT 4 Culture Text A: What Is Culture? Text B: Food and Culture Skills Development and Practice Reading Skills —— Main Idea Translation Practice ——定语从句的翻译 Guided Writing —— Specific Sentence Listening and Speaking UNIT 5 College Education Text A: My Advice to Students: Get a Sound, Broad Education Text B: How Does Education Promote Success? Skills Development and Practice Reading Skills —— Main Idea Translation Practice ——定语从句的翻译 Guided Writing —— Specific Sentence Listening and Speaking UNIT 6 Onlinr Learning Text A: Finding a Right Online Degree Program Text B: Does IT Help Us Learn More? Skills Development and Practice Reading Skills —— Specific Information Translation Practice ——定语从句的翻译 Guided Writing —— Business Letter Listening and Speaking UNIT 7 Animals Text A: Do Animals Have a Culture? Text B: Do Dogs Have Emotions? Skills Development and Practice Reading Skills —— Specific Information Translation Practice ——被动语态的译法 Guided Writing —— Business Letter Listening and Speaking UNIT 8 Everyday Life 8 Text A: A Friend on the Line Text B: Sorry Sir, Sorry, Sorry Skills Development and Practice Reading Skills —— Skimming Translation Practice ——被动语态的译法 Guided Writing —— Business Letter Listening and Speaking Glossary phrases and Expressions |
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