| 本书分为三部分，第一部分着重管理和营销，第二部分为财经集合，第三部分为金融证券和国际贸易。新增了savvy Se11ing（网络营销）、The European un。ion（Eu）（欧盟）、G1oba1ization：What Is It？（什么是全球化？）、APEC：（亚太经合组织）、10 Benetjts of theWT0 Trading System（wT0贸易系统的十项实惠）等信息化和国际化领域的文章。 本书根据单词的使用频率标以分级记号，以便教师在教学过程中把握重点，适合于各级院校的财经类专业使用。练习的设计除了主课文和阅读材料的理解外，重点放在财经术语的反复练习上，对使用频率极高的动词也安排了足够的练习。Notes to the Passage重点讲解长句难句，为学生课后自学提供方便。 |
| Unit 1 Passage What Does It Take to Become a Successfu1 Manager Passage for Reading 1earning to Manage Unit 2 Passage Attributes of Success Passage for Reading Tota1 Qua1ity Management Unit 3 Passage Why 1eadership Is Important Passage for Reading Mastering Yourse1f Unit 4 Passage The Goa1 of Financia1 Management Passage for Reading The Agency Prob1em and Contro1 of the Corporation Unit 5 Passage Marketing Passage for Reading Savvy Se11ing Unit 6 Revision ( I ) Unit 7 Passage Basic Types of Socioeconomic System Passage for Reading Changing Socioeconomic System Unit 8 Passage Economics--a Surprising1y Broad Subject Passage for Reading The Discip1ine of Economics Unit 9 Passage The European Union (EU) ( I ) Passage for Reading The European Union (EU) ( II ) Unit 10 Passage Patents．Copyrights，and Trademarks(I) Passage for Reading Patents，Copyrights，and Trademarks(1I) Unit 11 Passage G1oba1ization：What Is It? Passage for Reading G1oba1ization Unit 12 Revision(Ⅱ) Unit 13 Passage The Internationa1 Trade Organizations Passage for Reading APEC Unit 14 Passage What Is the WTO? Passage for Reading 10 Benefits of the WTO Trading System Unit 15 Passage A Brief History of the Internationa1 System of Payments(I) Passage for Reading A Brief History of the Internationa1 System of Payments(Ⅱ) Unit 16 Passage The Cash1ess Society(I) Passage for Reading The Cash1ess Society(II) Unit 17 Passage Physica1 and Financia1 Capita1 Passage for Reading Prices and Returns on Equity and Debt Unit 18 Revision(III) 附录1 单词表 附录2 英语构词法和某些重音规则 附录3 财经英语翻译技巧 附录4 主课文参考译文 |
内容加载中，请稍后...
商品评论（0条）