最 低 价：￥21.50
| 《体验商务英语》系列教材为学习者提供了全新的学习方式，即要体验中学习商务英语，进而提高运用英语进行商务交际能力。该系列教材是在培生教育出版集团出版的Market Leader和Powerhouse系列教材的基础上改编的，由《综合教程》、《听说教程》、《同步练习》、《教师用书》和配套的录音、录像资料等组成。 《教师用书》提供课程内容介绍、详尽的教学步骤安排和教学建议、商务背景知识介绍及可复印的补充阅读和补充技能练习。 教材特点：将国际商务活动引入课堂，体验真实的商务世界，角色扮演和案例学习将体验式学习引向深入，教学设计严谨，为体验式学习打好基础，教学资源丰富，为体验式教学提供有力支持。 |
| Notes on units Unit 1 Communication At a glance Business brief Lesson notes Unit 2 International marketing At a glance Business brief Lesson notes Unit 3 Building relationships At a glance Business brief Lesson notes Unit 4 Success At a glance Business brief Lesson notes Unit 5 Job satisfaction At a glance Business brief Lesson notes Unit 6 Rist At a glance Business brief Lesson notes Unit 7 E-commerce At a glance Business brief Lesson notes Revision Unit A Unit 8 Team building At a glance Business brief Lesson notes Unit 9 Raising finance At a glance Business brief Lesson notes Unit 10 Customer service At a glance Business brief Lesson notes Unit 11 Crisis management At a glance Business brief Lesson notes Unit 12 Management styles At a glance Business brief Lesson notes Unit 13 Takeovers and mergers At a glance Business brief Lesson notes Unit 14 The future of business At a glance Business brief Lesson notes Revision Unit B Text bank Teachers notes Unit 1 Communication Communication with employees Communication with the world at large Unit 2 International marketing Towards a global brand Culteral problems in international marketing Unit 3 Building relationships Employer-employee relationships Relationships between companies:strategic alliances Unit 4 Success What makes product innovations successful? What makes countries successful? Unit 5 Job satisfaction job sharing Job loyalty Unit 6 Risk Computer crime Fraud and corruption Unit 7 e-commerce Difficulties of distribution 1 Difficuities of distribution 2 Unit 8 Team building Team-building techniques 1 Team-building techniques 2 Unit 9 Raising finance Business incubators Venture capital in Europe Unit 10 Customer service Earning customer loyalty Difficult customers Unit 11 Crisis management Crisis of confidence InternaI crises Unit 12 Management styles Styles of corporate leadership Corporate culture and management styles Unit 13 Takeovers and mergers Takeovers across cultures 1 Takeovers across cultures 2 Unit 14 The future of business Will services become more important than manufacturing？ Technological revolutions Text bank answer key Unit 3 Building relationships Networking Unit 4 Success Negotiating Unit 5 Job satisfaction Handling difficult situations Unit6 Risk Reaching agreement Unit 7 E-commerce Presentations Unit 8 Team building Resolving conflict Unit 9 Raising finance Negotiating：tactics Unit 10 Customer service Active Iistening Unit 11 Crisis management Asking and answering difficult questions Unit 12 Management styles Socialising：putting people at ease Unit 13 Takeovers and mergers Summarising in presentations Unit 14 The future of business Telephoning：getting the right information Sudio scripts |
内容加载中，请稍后...
商品评论（0条）