I have bad teeth.
I guess I was fated to have bad teeth. See， I m on the far
side of forty， which means I grew up before the age of
enlightenment. When I was a boy， people didn t know
what they know now. Even the high school coaches， peo-
ple whose job it supposedly was to tune and mold our fine
young bodies， knew no better. The basketball coach gave
us gum to chew during the game， and soda pop after. And
this was in the days before Trident and Diet Pepsi--the
effect was like soaking our teeth in a concentrated solu-
tion of sugar-water.
Things weren t any better in terms of prevention. As
I ve said， public awareness was limited at best. Fluoride
had arrived， but was still perceived by many to be a com-
munist plot to pollute our water system. As a result， Crest
toothpaste was fighting an uphill battle to convince the
public that it was， indeed， \"an effective decay-preventive
dentifrice that can be of significant value when used in
a conscientiously applied program of oral hygiene and
regular professional care.\" That was a bit of a mouthful
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