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| 作者简介： Mike Brewster is a business journalist and the author of the books Unaccountable and King Capital. He lives in New York City. Frederick Dalzell is a historian and consultant whose recent books include Rising Tide: Lessons from 165 Years of Brand Building at Procter & Gamble. He is a partner in The Winthrop Group, a firm specializing in historical research and archival services, and lives in Cambridge, Massachusetts. |
| Acknowledgments Prologue: On the Road with UPS 1 The "Big Idea": Culture as Competitive Advantage 2 Constructive Dissatisfaction and the Quest for Continuous Improvement 3 A Common and Uncommon Carrier: Accomplishing Transformation 4 Rising to the FedEx Challenge: Building an Airline 5 Beyond the Golden Link: Going International 6 Creating a Truly Global Business 7 The Technology Company That Delivers Packages 8 The Ownership Company 9 Synchronizing Global Commerce, One Supply Chain at a Time 10 One Company, One-to-One Epilogue: Revealing the "Secret Sauce" at UPS |
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