| The definitive primer on knowledge management, this book will establish the enduring vocabulary and concepts and serve as the hands-on resource of choice for fast companies that recognize knowledge as the only sustainable source of competitive advantage. Drawing from their work with more than 30 knowledge-rich firms, the authors-- experienced consultants with a track record of success--examine how all types of companies can effectively understand, analyze, measure, and manage their intellectual assets, turning corporate knowledge into market value. While they present a practical approach to cataloging and storing knowledge so that it can be easily leveraged throughout the firm, they caution readers on the limits of communications and information technology in managing intellectual capital. Working Knowledge considers such key questions as: --What key cultural and behavioral issues must managers address to use knowledge? --What are the best ways to incorporate technology into knowledge work? --What are specific knowledge skills? --What does a successful knowledge project look like--and how do you know whether it has succeeded? --What measures and milestones can managers use to evaluate knowledge? In the end, say the authors, the human qualities of knowledge--experience, intuition, and beliefs--are precisely the most valuable and most difficult to manage and maximize. Applying the insights and practices of Working Knowledge is every manager s first step on that rewarding road to long-term success. |
商品评论(0条)