最 低 价：￥149.60
定 价：￥187.00
作 者：SusanWilsonSolovic，Michael E. Gerber 著 著
出 版 社：Oversea Publishing House
出版时间：2007-1-1
I S B N：9780814474198
| Foreword by Michael E. Gerber Preface Acknowledgments Introduction PART ONE LAYING THE GROUNDWORK FOR A MILLION-DOLLAR BUSINESS 1 Start the Million-Dollar Journey You Look Like a Million Revealing a Well-Kept Secret: Knowing Where to Look If You Don't Believe in You, No One Else Can You've Seen and Conquered Before Grit Your Teeth and Go for It 2 Think Big and Bold Shout It Out Mind Over Money Bigger Can Be Better Take Action: Make It Happen If at First You Don't Succeed... 3 Get Ready, Get Set, Grow Get Your House in Order Relationships May Change: Be Prepared Create a Peer Support Network Mentors Can Guide Your Growth PART TWO USING THE FOUR STRATEGIC KEYS TO GROWING YOUR BUSINESS 4 Create the Vision Define the Vision of Your Company Articulate Your Mission Communicate the Core Values Create the Right Business Plan Focus, Focus, Focus Invest in Professional Resources and Advisors Step Up to the Role of CEO Build an Advisory Board 5 Develop the Right Team Let Go to Grow Take Action Every Day Hire the Right People Hire the Best Candidate, Not the Best Job Seeker Invest in Retention: Get Started on the Right Foot Identify Your Company's Pink Cadillac Attract the Best and the Brightest Through Innovation and Creativity Take Emotions Out of the Workplace …… 6 Implement Key Marketing Strategies 7 Fund Your Business Growth PART THREE ACCELERATING YOUR BUSINESS GROWTH 8 Develop Growth Strategies 9 The Rest of the Story 10 Great Resources Appendix:Celebrating Our Successes Notes Index |
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